Not all advertisers are headed out the door, over the Gamespot controversy. Several companies, like Mountain Dew (Pepsi), Dell, and Sony are devouring the now available inventory left by the exodus of game ads.
From the article: "Despite boycotts and canceled subscriptions, it seems at least some companies recognize a hot topic when they see one. Unfortunately for those companies, many gamers are taking mental notes."
"If they want to support Gamespot's total breakdown in editorial credibility, then they have to understand that there are consequences involved," said 'HulleyToe', a gamer from San Mateo, CA. "It may not hurt them now, but just as advertisers use their dollars to influence companies like Gamespot and CNET, I can use my money to influence the advertisers."