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Submitted by doctorstrange 1254d ago | video

Kevin Butler Breaks Our Hearts, Advertises Wii For Bridgestone

Kevin Butler, the persona behind one of PlayStation’s rare successful advertising campaigns, has jumped ship and is advertising the Nintendo Wii. - PSLS (Kevin Butler, PS3, Wii)

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Sev  +   1254d ago
So that's where he's been.

Edit: Hahahaha, awesome picture!
#1 (Edited 1254d ago ) | Agree(11) | Disagree(16) | Report | Reply
tehpees3  +   1254d ago
"its the year 2012 and Wii is a success". "Look forward to playing me in Smash Bros".
Jockamo  +   1254d ago
Bonus round: Where's PSP Go's Marcus?
Sev  +   1254d ago
Marcus was last seen playing the DS while sitting in front of a Xbox 360 - in short, he defected too.

Related image(s)
KingME  +   1254d ago
pixelsword  +   1254d ago
Now Nintendo can claim that they Made Kevin Butler up first...


It's Sony's job (or at least the marketer's job) to make commercials and spote for the actor playing KB; if they don't, it's not his fault someone offered him something: a man's gotta eat.
#1.1.4 (Edited 1254d ago ) | Agree(12) | Disagree(3) | Report
Dee_91  +   1254d ago
he's dead to me
so is marcus
Pushagree  +   1253d ago
It's amazing how people's opinions can be so easily bought and sold. If you are a spokesperson for a product, it should be because you genuinely like that product, not because somebody is paying you the largest sum for it. Does no one have any sense of principal anymore? Are we really just subject to the will of whoever is writing the checks? Kevin Butler is no better than a common prostitute. He sells himself to the highest bidder in order for them to get him to do whatever they want him to do.
#1.1.6 (Edited 1253d ago ) | Agree(2) | Disagree(9) | Report
inveni0  +   1253d ago
Dude..."Kevin Butler" is not a "spokesperson". He's a paid actor. Before Sony, no one knew or cared about KB. Then, he showed up at E3, probably asked for a raise, and Sony said, "You aren't what you think you are," and dropped him. Now, he's out looking for work, and Nintendo (in this case, Bridgestone) was hiring. You'll probably see him with a small role on some Law and Order (are there any left) or CSI (ditto) pretty soon, or even in some arbitrary movie as the gas station attendant or something.

"Kevin Butler" is a nobody who has a family to feed.
#1.1.7 (Edited 1253d ago ) | Agree(2) | Disagree(1) | Report
DocEvil  +   1253d ago
that was clearly an attempt to copy the I am Canadian ad format and nowhere near as good either (if you aren't Canadian you probably won't understand)
NastyLeftHook0  +   1254d ago
lol, kevin is a cool dude.
xXBlondieVanHarlowXx  +   1254d ago
Yes he is, yet he still gets this demotion to Nintendo rank. lolz (yes i went there)

The economy is hurting everyone >_<

Psp Marcus is probably getting demoted to 3DS as we speak lmao jk jk!!! eh not really.
#1.2.1 (Edited 1254d ago ) | Agree(24) | Disagree(28) | Report
ronin4life  +   1254d ago
except he would most definitely be paid more at Nintendo...

I hardly see how going from a company constantly in the red to a company who posted losses once in 30 years could be a demotion...
srcBFMVBMTH  +   1254d ago

He wasn't joking when he said he pledges his allegiance to gaming.

One of the most epic speeches I've heard in all history.


We all know going from core to casual is a demotion. No use to trying to argue :)
#1.2.3 (Edited 1254d ago ) | Agree(11) | Disagree(12) | Report
Bathyj  +   1254d ago

Winston Churchill
Martin Luther King
The Rock

They've got nothing on the E3 Kevin Butler Speech.
Syntax-Error   1254d ago | Personal attack | show
Bathyj  +   1254d ago
Syntax, I think we all realise its a character, not a real person, and we are discussing him as such.

Relax, no one is taking this too seriously.

Except maybe you.
Jazz4108  +   1253d ago
Oh well theres always Michael
Hatsune-Miku  +   1254d ago
I thought Nintendo doesnt copy. Lol, joking, propably, I'm serious, I can't wait for the Wii u.
kikizoo  +   1254d ago
It's not nintendo, it's just bridgestone and his clients : old people most of the time, not gamers, and they only know wii (bowling :)) you have to show something they understand.

*lol@lila arc, now xboytroll multiaccount, and others desperated gamers, looking at this bridgestone add like a victory XD (favorite sports for them : denial and lies)
#1.3.1 (Edited 1254d ago ) | Agree(7) | Disagree(4) | Report
shutUpAndTakeMyMoney  +   1254d ago
lol If people care they need to grow up.. I am sure he was not some hardcore ps3 gamer. He is just making a living! Would be fun to see him advertise wiiU!
#1.4 (Edited 1254d ago ) | Agree(12) | Disagree(10) | Report | Reply
MAJ0R  +   1254d ago
Look up Jerry Lambert commercials on youtube. He is a professional actor. His image was only meant to be temporary with Sony.

Eventually it died down, and he moved on to do other commercials.
Gamer1982  +   1254d ago
Kevin butler isn't even his real name. His real name is Jerry Lambert. He's an actor so does this even matter? As its not technically Kevin Butler in the video. If Sylvester Stallone was in the video you wouldn't say it was Rocky would you?

People need to grow up and realise he needs to pay bills like the rest of us.
Reverent  +   1254d ago
Completely understand, but you have to admit, it's still a little painful to watch. It's like seeing your ex girlfriend with another guy. Sure, you're glad she's happy and being taken care of, but it still hurts a little inside. Lol.
Syntax-Error   1254d ago | Personal attack | show
Reverent  +   1254d ago
@Syntax, what's really pathetic is that you're actually getting over offended by all of this when really, no one is actually taking it seriously. There is a very good reason your comment got marked for "Immature". Keep up comments like that, and you're not gunna last long around here. You're bubbles won't anyways.
#1.5.3 (Edited 1254d ago ) | Agree(3) | Disagree(2) | Report
Trunkz Jr  +   1254d ago
He's gotta feed his family somehow don't blame the guy for wanting to stick to the gaming industry.
black911  +   1254d ago
Maybe Sony and Nintendo are joining Forces?
JellyJelly  +   1254d ago
Yeah, that must be it. /s
Aceman18  +   1254d ago
i don't see the issue here he's an actor, and i thought it was pretty cool to see him playing it lol.

i love his sony ads, and this is more a tire ad than wii ad lol.
harrisk954  +   1254d ago
It's a Bridgestone commercial with a Wii promotion from Bridgestone....not a Wii commercial from Nintendo. He isn't being paid by Nintendo, he is being paid by Bridgestone.... just sayin'.
zeddy  +   1254d ago
he's an actor not a hardcore sony fan. he needs to work and make a living, it wouldnt suprise me if he did an ad for the xbox either.
subtenko  +   1254d ago
People need to realize that he isn't playing Kevin Butler in the ad. As someone stated, this is a Bridgestone commercial featuring product placement for Nintendo.

Jerry Lambert seems like a cool person regardless of who he is doing commercials for. If he ever decided to leave PS, I wish him the best anyway. I just hope he keeps making funny commercials or stars in a movie or somethin. "Even though we may pledge fanboy allegiances to different flags.." :)
Jockamo  +   1254d ago
Haha, wasn't expecting a reply that awesome! Bubbles!
SilentNegotiator  +   1254d ago
I never thought I'd read "Wii for Bridgestone"
morkendo23  +   1254d ago
kevin butler is not the issue here he's just a sales model for advertisment for said company to get a image of said company product accross to gamers. SONY is the corprit mr. butler is just a PUPPET for anyone who hire him. dont blame KEVIN all he's doing is making bread for his family.
Bigpappy  +   1253d ago
This is funny stuff.
DA_SHREDDER  +   1253d ago
He loves gaming, including Nintendo. Look, even Nintendo agrees the future has buttons.
doctorstrange  +   1254d ago
LOL_WUT  +   1254d ago
tachy0n  +   1254d ago
ლ(ಥ_ಥლ) why kevin, why...
Godmars290  +   1254d ago
You'd rather it be an Xbox?
AzaziL  +   1254d ago

Perfect timing, been driving on treads, now I'll get four tires and a wii, sweet.
Relientk77  +   1254d ago
Kevin Butler why?


good commercial tho, as always with him
ftwrthtx  +   1254d ago
I wonder how much they paid him.
subtenko  +   1254d ago
Yea I wonder the same thing. Would be interesting to see if they weighed in on how he is such a popular hit with PlayStation.
daggertoes83  +   1254d ago
Now I want him in PS all stars so I can take him down.
redDevil87  +   1254d ago
VP of Betrayal!

PirateThom  +   1254d ago
It's brilliant how it's just Kevin Butler because, apparently, he's now typecast.
Hicken   1254d ago | Off topic | show | Replies(2)
Jockamo  +   1254d ago
Haha thats hilarious...
otherZinc  +   1254d ago
I have no idea for your disagrees! This is hysterically hilarious!
Hufandpuf  +   1254d ago
I saw the Ad yesterday, I was wondering how when people were going to bring this up.
specialguest  +   1254d ago
What's wrong with you guys getting upset?
The commercial was mainly for Bridgestone tires, but even if it was a commercial specifically for Wii, it doesn't matter. Kelvin Butler was a marketing character played by Jerry Lambert who was hired by Sony for his likeable personality. Nothing more, nothing less.

It's not like the actor Jerry Lambert had deeply rooted history and pride with Sony haha. This isn't Phil Harrison joining MS. The man makes a living doing commercials and other media using his personality.
#10 (Edited 1254d ago ) | Agree(11) | Disagree(9) | Report | Reply
Dlacy13g  +   1254d ago
Dude you don't understand man... KB was a high ranking VP with Sony for realz so seeing him jump ship is like being shot in the back by your father.

On a serious note, I wonder if it was Sony that decided to distance themselves from him or himself? I mean he really did become the face for Sony for a long time. I also think many actually thought he was a real VP at Sony so maybe they felt that was becoming a bit dangerous? That or Bridgestone gave him a fat offer he couldnt refuse.
admiralvic  +   1254d ago
I think Sony just over saturated the market with these ads and went in a new direction. Around a year ago, you could pretty much assume the next first party title would feature one. I also think people started losing interest, as I found the later spots to not be as good. It's also possible Sony killed it over something else. I've noticed a serious decline in ads as of late. This is a real shame for things like Gravity Daze, which could have used some more support.
GribbleGrunger  +   1254d ago
Sorry, but I saw no one getting upset. Who are you talking to? Perhaps it says more about you than those with a dry sense of humour
#10.2 (Edited 1254d ago ) | Agree(13) | Disagree(1) | Report | Reply
specialguest  +   1254d ago
"upset" is subjective. It doesn't necessarily mean they're heartbroken. It could mean they're disappointed which is obvious.
GribbleGrunger  +   1254d ago
no, Upset isn't subjective. It means 'not happy'. The degree of that unhappiness doesn't make it subjective. They're just darker shades of the same meaning, not an entirely different meaning as 'subjective' would suggest. See it as a synonym separated by commas as opposed to semicolons
#10.2.2 (Edited 1254d ago ) | Agree(8) | Disagree(0) | Report
specialguest  +   1254d ago
On my last comment, I should have stated "upset" is subjective to my views which was what I meant.

Subjective: existing in the mind; belonging to the thinking subject rather than to the object of thought (opposed to objective)

Example: I viewed doctorstrange's :'( comment#2 as a degree of "unhappiness". Therefore "upset" was subjective to MY MIND.

Speaking of doctorstrange's :'( comment#2, your claim of no one getting upset is false. The :'( comment means he's upset on some sort of degree. Unless you have some magical ability to know exactly what he meant by that :'( comment.
#10.2.3 (Edited 1254d ago ) | Agree(0) | Disagree(2) | Report
HSx9  +   1254d ago
Don't argue with N4G 12 year olds, their ignorance outmatches the simple truth.
alexcosborn  +   1254d ago
WHAAA?! This is too funny!
MacDonagh  +   1254d ago
He probably needs to make money somehow considering that Sony haven't been doing much advertising.

Anyways. Video for people who felt betrayed.

Related video
WeskerChildReborned  +   1254d ago
Guess we won't see him on Playstation All Stars. Eh he would be overpowered anyway.
garos82  +   1254d ago
gotto admit this saddens me as it confirms he wont be in psabr. was hoping he would have been a boss or something!
dumahim  +   1254d ago
Per Kevin Butler Tweet (which is still going, even if the actor is gone) regarding this:

Fans: thanks for suggesting me as the final boss in #PSAllStarsBattleRoyale. But research shows you like a game you can actually beat,
Larry L  +   1254d ago
Honestly, I never really expected Kevin Butler to be in All Stars, but really I don't think the actor who played Kevin Butler doing commercials for other companies 100% precludes Kevin Butler from being in a PlayStation game like All-Stars.

1st, I'm sure Sony owns the character itself and could use it in any way it deems fit. It's only using the likeness of the actor himself they'd need any permission from the actor to use. (and I'm sure he wouldn't turn down the money if they did want to use the likeness)

2nd, Kevin Butler DLC was just released or announced for LBP or LBP Karting. I think it's a pre-order bonus or something. So if they can put Kevin Butler in LBP Karting, they can put him in All Stars.

Also, the actor who plays Kevin Butler has been doing these BridgeStone commercials for quite a while. He's always just played one of the background scientists. He's in the football one with Dionne Sanders and another quarterback. He was also in the Basketball one, and I may even recall him in the bowling one. In fact I think his last KB commercial overlapped his first BridgeStone commercial.

I think just recently BridgeStone realised their background actor was Kevin Butler, so for this latest commercial, they decided to put him front and center. He's just a likeable salesman.
#12.1.3 (Edited 1254d ago ) | Agree(4) | Disagree(1) | Report
SonyNGP  +   1254d ago
Dude's gotta make a living. I don't see why anyone would get upset over that :/
WeskerChildReborned  +   1254d ago
Why Kevin? Why ruin a perfect relationship with Sony by cheating with Nintendo? DX aha
Reverent  +   1254d ago
He's not really* with Nintendo. As someone said on the website from the article, He's just infiltrating them, rising through the ranks to gain their trust, then he's going to collapse the company from within, stand on the ruins of Nintendo's Headquarters, slam a flag with Sony's logo into the ground, and laugh maniacally as Nintendo burns around him.
Freakazoid2012   1254d ago | Trolling | show
PhoenixRising37  +   1254d ago
Kevin Butler can do no wrong.
Lior  +   1254d ago
U do know he never actually worked for sony he was just for commericals
MastaPiff  +   1254d ago
Hi, This is Kevin Butler. We are giving free PS bucks to you because you like to annoy your friends with chain-mail. To recieve your Wii (Oops?) I mean PS bucks just send this to 101 ppl on your fr. list.

Has this worked for you guys? Cuz I been sending these off forever! LOL
Xperia_ion  +   1254d ago
I never liked this dudes ads
PhoenixRising37   1254d ago | Personal attack | show | Replies(1)
maniacmayhem  +   1254d ago
I always prefered Segata.
RockmanII7  +   1254d ago
violents  +   1254d ago
I don't see why anyone is upset. The guy is just an actor. People dont get mad at movie actors for playing a different role. And besides the fact in the commercial they werent bashing ps or anything they were just playing mariokart in an attempt to advertise a contest from bridgestone. Oh no, the actor portraying kevin butler was playing a wii in a different commercial. WHO CARES?
unkn0wn  +   1254d ago
Ffs. No one here is upset. If anything, they're just playing along. you act as if the world mourns his passing to the dark side. You're also like the tenth person to assume people are sad. So even if people were serious why would you even bother? You're being redundant.
violents  +   1254d ago
Im not assuming, like 20 different comments are complaining about it like it matters who's in a commercial. And if it really doesnt matter why write an article about it? And I really dont think the world is mourning anything just people whining on this website. And if I'm being redundant what the hell are you doing. I've also seen like twenty comments that say the same thing you are. Just because someone else said it already doesnt mean i cant put in my two cents. Your just being a hater cause no one likes you in real life arent you.
BitbyDeath  +   1254d ago
His commercials are always enjoyable
TheCopyNinja  +   1254d ago
Kevin Butler was cool back then but they havent made any commercials with him for a long time so it doesnt even matter he's gone.
lisa_arc   1254d ago | Spam
truewittness  +   1254d ago
He's an actor, not a fanboy.
rbailey  +   1254d ago
Exactly... I knew people would turn this into a fanboy thing lol.. Just let Kevin make a living and call it a day
xtremexx  +   1254d ago
Guys its his evil twin, DUH! how could you not see it. -_-
Lord_Sloth  +   1254d ago
He'll probably get fired like the "Where's the beef" woman was for doing the same thing.
Bzone24  +   1254d ago
That's what I was thinking. She did that spaghetti sauce commercial about finally finding the beef or something like that. I feel old for knowing that.

It's not like he trashes the PS3 or Sony in it though, but it's hard to tell if they will use him anymore after being in a commercial playing a Wii.
nerdkiller   1254d ago | Trolling | show | Replies(1)
Orionsangel  +   1254d ago
I know it was you Butler. You broke our hearts.
chasegarcia   1254d ago | Immature | show
edgeofsins  +   1254d ago
Nintendo has some great games on their system too that they make for the gamers. I see Kevin better as a Sony person but a little bit of a Nintendo person on the side.
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