Stevivor's Nicholas Simonovski writes, "Over the past year or so that I’ve been active as a writer, I’ve noticed two growing trends within the gaming industry. The first is this habit of making mountains out of molehills with seemingly insignificant matters; the second, this stigma that it’s cool to hate Electronic Arts. I’ve written articles in the past about why I disagree with a lot of the negativity hurled towards EA because for the greater part, it seems a lot of the criticisms are poorly thought-out and a cheap way to grab attention from readers. Earlier this week I stumbled across an article on Kotaku about a Need For Speed advertisement that ran in The New York Times, an article which embodies the very trends I’ve mentioned above. Let me explain."
Today Electronic Arts CEO Andrew Wilson provided a look into his ideas for the use of generative AI in the company's development processes.
EA is still a shady shitty company even with or without the help of Skynet. All they will use AI for is new ways to milk loot boxes and come up with the same sports title with a different year on the label. They are one company I truly do hate with a passion. They single handedly ruined some great franchise with their death touch. ME, Dead Space, Alice Returns, Dante's Inferno.
EA layoffs followed by 'Generative AI to Drive Monetization'
I knew it. Wonder what AI salary looks like? Nothing.
And take away creativity, and people's jobs as we've been seeing. Got it.
No thanks. I want my games created by people, not AI.
EA doesn't want to lose their title of worst gaming company ever, always trying their best to remain the champs!
What's sad is that they have so much potential to be a decent publisher.
SSX Tricky / SSX 3
Def Jam Vendetta / Fight for New York
NBA Street
NFL Steet
Mirror's Edge
Bad Company
Burnout 3 / 4 / 5
Remember when EA used to be awesome? It's all over with now. Unpolished, if not out-right broken games these days. Endless monetization and gambling in their sports games, and let's not forget wasting hours of your life trying to unlock characters or equipment using "surprise boxes!"
Gareth, Justin, and JoeyZ look at Layoff news for EA and Sony and reasons behind the downturn in the industry and more.
EA CEO Andrew Wilson writes: "In this time of change, we expect these decisions to impact approximately 5 percent of our workforce. I understand this will create uncertainty and be challenging for many who have worked with such dedication and passion and have made important contributions to our company. While not every team will be impacted, this is the hardest part of these changes, and we have deeply considered every option to try and limit impacts to our teams. Our primary goal is to provide team members with opportunities to find new roles and paths to transition onto other projects. Where that’s not possible, we will support and work with each colleague with the utmost attention, care, and respect. Communicating these impacts has already begun and will be largely completed by early next quarter."
All the big ones doing the same stuff. Terrible. I just hope that all these people are able to get a new job as soon as possible, God know that it is horrible to be left jobless when you have your kids or your parents depending on your financial help
The point I feel is problematic about all of this is that focusing on Owned Ip means more sequels, remasters and more of what was selling last year.
Ugh, more shill articles. Advertorial much?
Any louse who spends five minutes reading about all the anti-consumerist junk EA pulls would know that it's not "EA hate" or that it's just a "cool thing to do".
There are plenty of websites out there (obviously not this Stevivor place) that offers reasons backed up by facts on why EA is as bad as they are. Jim Sterling (of all people) did a pretty good rundown of what makes them so bad.
Sadly, shills will keep spewing their pro-corporate propaganda in hopes of swaying over the masses because "it's the cool thing to do".
I'll continue to express my dislike for EA or any other publisher