GDC 2009: Ubisoft cognoscenti talk film-game convergence

The first day of the 2009 Game Developers Conference Monday saw some of Ubisoft's leading lights gather for an informal panel. On Monday evening, Ubisoft Montreal CEO Yannis Mallat, Far Cry 2 creative director Clint Hocking, Prince of Persia producer Ben Mattes, and EndWar creative director Michael De Plater perched on barstools in a chic restaurant atop the Moscone Center to face a small group of reporters.

Specifically, the quartet had gathered to discuss the growing convergence between games and films. The subject is particularly dear to Ubisoft's corporate heart, as it has been laying the groundwork to begin film efforts itself. Last year, the company purchased the license to make movies--and any other media properties--based on the Tom Clancy brand. Shortly thereafter, it bought Hybride, the Montreal-based effects house behind Sin City, 300, and Snakes on a Plane.

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