Scandal: Applause and cheering at the Xbox One reveal didn't come from the press

Many of you heard the enthusiastic applause and cheering during the Xbox One reveal, but when showing the public, all of them were holding their tablets. So Some of journalists who attended the event confirmed that :

Jeff Gertsmann:

Adam Sessler (link below):

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NeverEnding19891883d ago (Edited 1883d ago )

I was wondering why you could hear applause but couldn't see any hand movement in the first few rows.

Edit- And we need a real article, not a Twitter post


nrvalleytime1883d ago (Edited 1883d ago )

#justthebegining? Of what? Not sure where you're going with this one.

As a side-note, this has been standard practice for years in the gaming industry, for better or worse. Sony didn't do it during the PS4 announcement, and people commented how quite it was at times.

The worst part, however, was the times these hired people chose to clap. No logical person could have gotten that excited over timed FIFA exclusivity or "Xbox, watch TV." At least try to maintain the illusion Microsoft.

As a final thought - this doesn't make it right. But we definitely shouldn't act like this is a new thing and make a bigger deal of it. It's been a problem for a long time, and the gaming market needs to decide how it wants to present its products.

Enemy1883d ago (Edited 1883d ago )

Lmao well this is awkward.

Rainstorm811883d ago

I agree the thing that got applause kinda had me confused....

I was getting diappointed by the lack of games shown but the crowd was applausing every media aspect shown, at first i thought the crowd was more mainstream media and less gaming media.

Parapraxis1883d ago

#justthebeginning #oftheend #dealwithit

hesido1883d ago

I thought there were more sports journalists than gaming journalists.

1883d ago
gta28001883d ago (Edited 1883d ago )

My initial reaction was that Microsoft invited a bunch of friends to the event so they could kiss their ass with all the enthusiastic clapping. But I guess it makes sense now.

Kevin ButIer1883d ago

The event was held a at the MS campus... no surprise

alien6261883d ago

no wonder it sounded fake and all i saw was the press typing on their laptops. plus sounded out of place like if it was record before hand.

darren_poolies1883d ago

I'm pretty sure they didn't announce FIFA exclusivity, just an exclusive mode or some crap.

aceitman1883d ago

its an informercial if u want ur 20$ u better clap and 10$ bonus goes to the best clapper.

Hayabusa 1171883d ago

I wondered why the yanks were applauding the announcement of a FIFA game...

If this is common practice in game events then, I applaud (though not loudly) Sony for not doing it at their announcement. The way of honesty and sincerity is the way to go, not superficial approval.

Hayabusa 1171883d ago

"The event was held at a the MS campus.."

And they still had to fake the cheering...

Cueil1882d ago

if by hired your mean Employees... because that's who they were

Unlimax1882d ago (Edited 1882d ago )

The moment where the applause and enthusiasm exaggerated at the Tv app Made me feel strange !

And after all in the end it turned a Fake Audience ಠ_ಠ

Your days are numbered M$ .

Shadow Flare1882d ago

Apparently it wasn't applause at all. It was people driving out of the gravel car park as fast as they could

sikbeta1882d ago

Go to the blog, they choose people to fill the first rows of seats...

inveni01882d ago

I actually messaged a friend during the live stream and said, "Looks like they hired clappers..." You can tell the difference between excitement and acting. If it was legitimate happiness, it still would have sounded different. Not so forced.

Man2bFree1882d ago

This is the least amount of dislikes i ever seen in comments lol

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piroh1883d ago (Edited 1883d ago )


gano1883d ago

sorry m$ doesn't have that.

BrunoM1883d ago

Lol it's so sad lol and funny at the same time ..

Well it does explain why I was watching it and was getting depressed about it no live demo at all of any game .. And some how all those people clamping for tv crap and things that no one who owns a tv would clap for lol

Well playing cheering and clamping off speakers will do it haha so sad solo solo sad lol

InfamousBlackGuy1883d ago

They don't need to clap; the kinect does it for you...

Seriously though, it's a sad thing when you need to stage your own accreditation so that the live viewers don't think your product is completely worthless. I was wondering why some of the presenters gave that awkward gesture almost as though they expected a bloody encore.

JeromeNtheHouse1883d ago

Totally! I knew something was odd. Lot of these presentations are always so lame anyway. Even if they're showing something cool, jus the way the go about it is so dumb.

The clapping and cheering was so blatanly fake tho. You can totally tell they were paid actors.

theoneb1882d ago

This is shameful and as a gamer who has made this a part of my life since Atari 2600 the whole wii success story was a puzzling thing. I always thought that something wasn't adding up.

So a google search reveals that yes the wii sold alot of hardware but not many games other than first party, mario is magic. Why I wondered? Well my theory is that casuals dont buy games nearly as often as a hardcore gamer like myself. Hell I have over 50 games on my hard drive alone. A person only needs to look at the wii u to see that casuals just dont care about games that much.

The only reason I think the wii was successful is because it was cheap and pop culture did the advertising. So what does this have to do with MS? I highly doubt that gold will be struck twice in the casual market especially if the price is>200. I believe they have dug thier own grave. I already have a cable box and android phone for casual crap. I want my gaming machine to do what those divices cant!!!

MarkusMcNugen1882d ago


"I already have a cable box and android phone for casual crap. I want my gaming machine to do what those divices cant!!!"

Your cable box and android phone can run Call of Duty, WatchDogs, Tomb Raider, Crysis 3, etc...

I really need to get one of those magical devices that can play games for other platforms.

theoneb1882d ago

@ Markus

well technically yes a phone could run a version of call of duty or any other game it would just look like ass. I love to have the best looking games period no matter which platform and right now next gen looks to be a wider gap power wise than we had this gen.

To me a console focuses on casual gaming to make up for short commings in the power department. You dont need alot of power for kenect games lol

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GiggMan1883d ago

I just posted the same thing in another article. I figured MS planted people in the audience to try to stir ovations lol. If you listened closely all the cheers sounded like they came from the same group of people.

Gardenia1883d ago

And they were cheering for things that was not impressive at all. Make sense now

Raccoon1883d ago

These people have now gone to a whole new low.... The only thing in my room that has to do with Microsoft in my room is my laptop and even that change soon thanks to these deceitful bastards and their damn subscription fees to access more fees...

joe901883d ago

Seems like Neogaf just nit picking on Xbox. why the hell are we getting news of who clapped and who had a tablet in there hand on N4G.

Xbox1 already getting major hatred on N4G for some reason.

Just let it be, if you own a PS3 or PC even a Wii U, why bother about what MS doing. as long as you get your games and enjoy your system then you are safe of what microsoft are selling.

One thing i am glad about is MS biting the bit and going Blu-ray, sony got the right product with bluray.

stuna11883d ago

We sure know what you're getting on launch day!

Studio-YaMi1883d ago (Edited 1883d ago )

Some are hating because they are fanboys,others have all the right to be pissed at what was revealed,this doesn't even come CLOSE to what Sony showed and talked about on their PS4 reveal !

3 games(1 is a racer)& 4 sport games
total of 2 exclusives and the rest is multiplatform.

Underwhelming architecture which they try to lie and call "rocket science" & then all that kinect 2 & interacting with your TV crap !

If you're not pissed,then that's fine,but don't expect lots of "gamers" not to be !

gamertk4211883d ago

It was a shorter version of what Sony did. Swap the long game play vids for the actual hardware. E3 is where things will get interesting. Of course you Sony fanboys will say you loved the PS4 show and hated, the Xbox1 reveal, just like us Xbox fans say the opposite. That won't change.

joe901883d ago (Edited 1883d ago )

Stuna1 what am i getting launch day?

I play PC but i am swayed more towards PS4 if i DO buy a console next gen.

I just wanna switch on my gaming device sit back,relax and play, can not be bothered with this shouting at the computer for it to change channel.

Good games, K/B or Controler and that will do me.

EDIT: i see i got a bag load of disagrees for my last comment, what is wrong with people these days. i just said don't like it, don't buy it....simplez.

stuna11883d ago

It was just a joke, I'm sorry if I offended you.

Hayabusa 1171883d ago

Oh yes, I'm a Microsoft Fanboy, that's why I'm screwing and getting on the hate wagon, I have every right to, they have disappointed me, bitterly...

Sure, I'm going to get a PS4, I didn't need MS to flop to convince me to do so, Sony just needed to make the right moves which they did, but I was hoping there'd be room for two consoles in my life next point now.

I'll give them 'till E3, but if they don't show any convincing game, then it's bye bye Microsoft for me, they've been getting away with this shit for far too long. People hated on Sony when they started shoving bull-crap into peoples faces, why should Microsoft not get the same treatment?

It's about games, not f*cking brand loyalty.

FITgamer1882d ago (Edited 1882d ago )

@Joe90 "if you own a PS3 or PC even a Wii U, why bother about what MS doing." First that sentence should end with a ?, second M$ is Sony's biggest competition so people should care what they are doing good or bad.

pop-voxuli1882d ago

Its not just N4G, I havent seen anything but hatred from any website.

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GenericNameHere1883d ago

Is that a "thing" now? Ehh what the heck. I'll join you. The Sony conference also disappointed me, but it didn't prepare for how horrible today's MS X1 event was. Wait for E3 you say, but that's what fans have been saying for the last 3 years. I'll stop joining you if Microsoft doesn't deliver again. But until then...


ThatCanadianGuy5141883d ago

You gotta admit, man.The 4>1 is pretty catchy.

Flipgeneral1883d ago

Yeah, the over done applause annoyed me too . But you guys need to keep in mind that this was at the Microsoft campus

The entire presentation was ass though.

PS4 for me

Cueil1882d ago

listening skill level 1

They told everyone last week that this wasn't about games and was to introduce the console. They even said it at the start of the event... they said it TWICE... once asserting what this was about and shortly after telling you that E3 was going to be focus completely on games and so they were not going to show this.

I'd agree with some of this crap about not showing games if they didn't tell everyone that they were not going to show games. In fact it was one of the top articles on this site just last week if I'm not mistaken.

S2Killinit1882d ago

your missing the point bro, whats eating me isn't that I think they don't have games. The problem here is that they aren't focused on games. How can they introduce a Gaming machine for the first time and focus on Non-gaming properties? Its supposed to play games! tell me about the games, what are the specs? What type of games will it focus on? kinect? hardcore? MS is just not in it for the games anymore.

SegataSanshiro1883d ago

Segata Sanshiro is disappointed. Time to say bye bye to MS.

TwistedMetal1883d ago

Ms has been feeding you all lies from the begining and even with the x360 to control you and cheat you all. its time for the return of the playstation. let the dark knight rise baby. ms can take our lives, but they will never take our freeeeeeedddddooooommmmmmmm!!! !

playstation 4!!!!!! iiittttsss Tiiiimmmmeeeee!!!!

RankFTW1882d ago

You're mental but I agree.

JoGam1882d ago

Can't believe this day will come....... I actually agree with you NeverEnding.

bub161882d ago

i did see a real article about this yesterday, apparently it was the Xbox employees sitting at the very back cheering

jjf1882d ago

a bit off topic but I was wondering weather the Kinect demo was faked, it seems all the good responsive kinect demos on 360 were so should we all swallow this demo as indicative of the final hardware?

drizzom1882d ago

I'll be looking forward to Adams next 'Sessler's Something' to hear about this...

Sony3601882d ago

I agree with you but please stop with the stupid hashtag posts.

NarooN1882d ago

Wow, this is definitely the worst console reveal ever. They even had to fake the appreciation in the audience. This is beyond shameful.

nosferatuzodd1882d ago

well I've bin saying it for years how unscrupulous ms is but no one believe me now its out in the open
just like how they pay some guy over a 100million to create the scroogle ad and pay people to talk bad about samsung galaxy s 3 on facebook and it back fired on them good will always triumph over greed and MS is has Greedy has they come

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LOL_WUT1883d ago

I guess the audience wasn't too enthusiastic about the revealing ;)

raWfodog1883d ago

I thought it was coming from an applause track.

GiggMan1883d ago

I also thought it was funny how the presenters "hammed" it up during the applauses. As if it were warranted. lol

Cam9771882d ago (Edited 1882d ago )

That's effing hilarious, that's a huge fail

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bicfitness1883d ago (Edited 1883d ago )

Honestly, what game journos would get excited for like 45 minutes of Kinect integration and a bunch of cable-box stuff? Between this, crappier specs, the "used game fee" and their recent "we purposely didn't target high end graphics" admission of defeat (surprised no one made a story of it yet, here you go: MS better hope they can throw enough advertising dollars at the problem to make it go away.

This is a Wii U level disaster in the making. Moreso, because it was MS' game to lose.

torchic1883d ago

from a commentor in the link you provided:

"Japan is just so smart.
The whole Wii strategy was just there to lure Microsoft
into a wrong strategy so Sony can reclaim the throne."


M-M1883d ago

LOL it's funny how much sense that makes.

raWfodog1883d ago

Nintendo was the sacrificial goat needed for Japan to regain its honor :)

stuna11883d ago

Bubbles++++ if I could give you ten I would!

The crows are home to roost, there's no other way to put it! Especially if you have a formula that has worked for you an entire generation, why change something that isn't broken or in Miicrosoft case something that you didn't know was broken!?

GenericNameHere1883d ago

To counter those stupid Xbots who say N4G is a Sony fanboy's heaven...

You guys are stupid. The media is biased, filled with Xbox fanboys. Look at most reviews. They almost always review the Xbox 360 version of games. Look at Machinima. Xbox fanboy heaven. Those YouTube "celebrities"? They play on Xbox 360 because they are biased and will get them more views. Blah blah blah blah Xbox bias blah blah blah media blah!

BlaqMagiq241883d ago

Don't bother. Trying to talk sense to Xbox fanboys is like talking to a wall. They're ignoring the truth and are willing to shell out money to a company that alienates their fans even more now with the Xbox One.