"In the past I have described the platform holders as evil because of the business model they force on the world and how the current AAA game development and publishing business is flawed and, ultimately doomed. Also, the need for more user generated content has been addressed continually.
Now Microsoft have answered all these concerns and more, in what can only be described as a stroke of genius. Someone at Microsoft really has got their head screwed on properly when it comes to understanding games and the internet. This is amazingly good news."
Game industry veteran Bruce Everiss explains why Microsoft's latest stroke gives Xbox an immense advantage in the console wars and will become "truly massive" over time.