PS3 Software Attach Rate Hits 1.65

Healthy opening weekend software sales boost record breaking launch.
Just as it revealed that Resistance: Fall of Man and MotorStorm had swept into the top two spots in the all formats listings this week, ChartTrack also confirmed that overall, PS3 games were sold at a software-to-hardware ratio of 1.65.

Considering the price of the console, this represents a significant success for platform holder Sony, although its predecessor PS2 boasted an opening weekend attach rate ratio of 1.67.

[TheMART]

Uhm... Is that healthy?

The PS2 had 1.9 launch attach rate. As had the Gamecube
The XBOX had 2.4

The 360 had 4.5 @ launch.

So if we translate this number compared to the 1.67 for the PS2 in the launch weekend, We could say the PS3 will have a attach rate for the total launch of about 1.9 game per unit also? That's a sad number then...

@ Deepbrown (below)

1. They say for the PS2 it's 1.67 attach rate in the launch WEEKEND. The official Launch numbers have been stated to be

1.9 for PS2/Gamecube
2.4 for xbox

I bet those are taken from the first week/weeks instead of only the launch weekend.

2. If they say the PS2 had 1.67 at the launch weekend and the PS3 has 1.64, I take that in account with the offical known launch attach rates last gen 1.9 for PS2 probably more then a weekend but for a week or weeks or so.

So PS2 and PS3 will have about that launch attach rate.

3. Is a 4.5 attach rate a negative thing?

Ofcourse, there are different analysts. Those that say the glass is half full or half empty.

Most of my friends are no hardcore gamers. Many of them the 360 is even their first console. Still they bought 4 gamers or more. Because they like them. Because the online service is so great that they want more. Because the 360 is just that addictive.

4. You think the PS3's sold isn't to the diehard Sony gamers? Those pre orders are not from usual gamers my friend for 600 euro. They just don't have much money more to buy only 1 and some 2 games.

The freaking thing is overexpensive plus it has almost no games to sell that are worth it. Resistance is good, not great, just good. Motorstorm is nice. But no AAA titles yet. All reviewed between 80 and 90%

And that's that. An attach rate of 1 or 2 games must worry Sony, loosing 250 dollars on each PS3

[techie]

One. It says here that the ps2 attach was 1.67 at launch.

Two. Microsoft have proven to be able to target the hardcore gamer. Also their price allows for more games.

Three. is 4 game attach rate positive?

“We believe the unusually high attach rate on the 360 is a sign of an increasingly unhealthy console growth rate, and should be worrisome to publishers and investors.”

"The analysts further explain their hypothesis by offering that a significant portion of the Xbox 360 consoles currently in circulation were purchased by hard-core gamers, who, by definition, purchase a lot of games.
Because of this, even if the hardware installed base were to remain relatively unchanged over the next 18 months, the software attach rate would continue to climb. Thus, while the numbers would seem to indicate a healthy consumer trend for the Xbox 360, the report concludes that “its growth will be capped fairly quickly without an ever-expanding hardware installed base.”

http://www.gamasutra.com/ph...

Four. If it's close to the ps2 then it is healthy. I wouldn't worry about it. The price of first party games in the UK are also lower, so with more first party games the attach rate goes up.

Note themart you are quoting the worldwide attach rate for the ps2. The UK attach rate was 1.67

If the console sells and the games are getting in the top 10 of ALL FORMATS (this didn't occur in the US or Japan) then it's a good thing themart. A very good thing. You can predict doom and gloom, but if the consoles are selling and the attach rate is healthy...what's getting on your tits?

[BrotherSic]

I guess it reflects on the high price of the console and lack of truly great titles

[kewlkat007]

your right about that one. I mean close to 1Grand, with at least 3 games, HD Cable, Extra Controller. That would be an average gamer. Hardcore Fans want all the works. So throw in the Blue-Ray movies and some other acessories, but not even that is happening.

I go into Cosco's and there is 15 PS3 bundles going for $699 with an extra controller and Genji game. This thing is too expansive. You look at the PS3 and go ahh, it's pretty, it's so pretty ,(at least I did), then you look at the price and go naaaw.

Thats a weeks check for some and a week and a half for others. Plus you can't compare the PS2 to this era cause economy is different. The prices for everything has sky rocketed while Paychecks barely went up. The middles class ain't so middle anymore. The gap between the rich and poor is growing fast.

on Another note:
I wanted to buy a Wii yesterday and I drove to Coscos, Best Buys, Toy R Us, Circuit City, Bj's, Sears, and Gamestop here in Boston and couldn't find any. Who is hogging all the Wii's?

[PSN Starfleets]

Then why did people buy it?

Question to ponder.

[power091999]

I am curious if it will stay at this number, or as more/better games come out. If it will increase.

This number does not phase me one way or another. I still feel that Sony will do well.

I thought I read that the attach rate had made it into the 2.* area though, about a month ago. No?

[Torch]

Here's the link for the aforementioned story:

http://www.n4g.com/NewsCom-...

I'm guessing this takes the new March 23rd launch into account, thereby lowering the average number? Sounds like too much of a drop for it to have such an effect though.

Anywho, my personal rate went up to five earlier last week (gotta love birthdays!), and will further climb to six this coming Thursday, via Splinter Cell, which I highly anticipate.

[power091999]

When they say attach rate, does this mean the games bought at point of purchase of the system?

Or does this mean games bought for the system in general?

[Torch]

the rate pertains to the ratio of total games sold, to total systems sold.

[JHFKDFNFGJKFHDKF]

dont they need it to be 10 titles per console to make a profit... theyve got a while to go

[Icryo]

this is a brilliant attach rate *cough* well done sony *cough*

[hamburgerhill]

Those numbers are sad for Sony and just goes to show why 360 is so important to developers! I bet you guy's that this year alone 360 will hit a 6.0 attach rate or higher and further make Wii and PS3 look like jokes for selling games! I personally will buy a game or two every month starting in May for 360!

[JHFKDFNFGJKFHDKF]

Yeah, by the end of this year alone i should have around 12 xbox 360 games, theres just so many good ones!

[PSN Starfleets]

I dont think it's fair to judge the system on such titles. Honestly.

Those who are spelling doom and gloom based on this are not using their god given brains.

[PS360WII]

I have 5 games for my PS3!!!! :)

but I do have 18 for 360 and 19 for Wii....

[Torch]

...Already???

Sheesh, and I thought I was doing well with my measly four Wii games. Kinda feel like a bit of an amateur now.

Nineteen...Now THAT'S a hardcore gamer.

[Bathyj]

I'll get Flow as soon as its out here too. All of them awesome.

A mate of mine has got 3 BR movies all ready because he is going to get a PS3. Until he does it's nice of him to leave his movies at my place.

[mandrake]

I am relieved that Sony's European launch was not the disaster that the initial anecdotal evidence suggested. A real console war between evenly matched competitors can only be a good thing for gamers.

[lilwingman]

I'm not too surprised with this number. Other than the hardcore gamers who think they need everything, why does anyone even need more than 1 game at launch? Personally, I would only have the money to pick up 1 title at a time - and who wants to have 4 games going at the same time anyway?. As time goes by it'll rise, just like the PS3 in NA and Japan. Nothing to worry about.

[techie]

It means the amount of software per consoles sold.

That's why the attach rate of the 360 is rising - there's more software being sold, but less 360's. (that's one reading of it)

[TheMART]

Less 360's?

Oh right. That's why in North America, the 360 still sells between 200 and 300k and the PS3 is close to 100k a month. RIGHT

Nope dude. The 360 attach rate on games is rising because so many good games are out and 360 users are a bit grown up and spend on games. I see my friends and myself and new gamers (never had a console before) buy games and those that had consoles have never bought so much games for their former consoles.

The 360 is just king, you just need to buy one yourself to discover I guess

[Robotz Rule]

@deepbrown,I miss your old avatar,you know that little green dude!

[techie]

Lol. I got complaints. And it didn't bode me well. The little innocent face just didn't click with my comments and it ended up being a lash out reducing my former 8 bubbles to 4. The crazy southpark avatar (who resembles me in the real world) is thus back.

[Jay da 2KBalla]

Now I seem to recall several sony fanboys saying the ps3 is this and that and that it will kill the 360 when it launches yet all it has is a 1.65 attach rate. Thats pretty damn sad for sony. Sony needs to start releasing some quality games. 360 had an attach rate of 4.5 at launch and now has a 5 game attach rate. Also deepbrown as for your link:

1. I find it funny that whenever an analyst says something negative about ps3 its always "like oh my frickin god dude these analysts are so like frickin retarded" and whatnot but now you want to cite an analyst as a source to support your argument? Interesting.

2. It says that it could be bad for publishers if the 360 loses momentum.

"If the Xbox 360 sports an attach rate of ten by holiday 2007, it will probably be because it has failed to gather critical momentum. What does it benefit publishers and investors if ten games are being purchased by a total audience of 10 million 360 owners? It doesn’t take effort to see that a console with an attach rate of 8 and an installed base of 50 million is superior to a console with an attach rate of 12 with an installed base of 20 mln."

Well thats if that happens and quite frankly we dont know whats going to happen but as of now its very good for my 360 for you see 10 million consoles with an attach rate of 5 beats 1 million with an atatch rate of 1 and 5 million with an attach rate of 2 period.

Thats also probably why all those ps3 exclusives are coming to my 360.

[rjkc]

4 the uk only not world wide

[BoneMagnus]

as gaming becomes more mainstream. Last gen, many people just bought Madden and GTA.

[lilwingman]

From February to March the attach rate climbed from 2.7 to 3.4. With all the big name titles coming out in the future that number will be climbing at a very steady rate (0.5-0.7 a month is extremely healthy).

[ElementX]

Those numbers are pretty sad. Less than 2 games per console? When I bought my 360, I bought 4 games with it! Who wants to play Resistance for 2 months until something better comes out?