New IP Starlink: Battle for Atlas was revealed during Ubisoft's E3 conference showing off toys to life functionality, but it that a risky path to take?
That's risky in in late 2018
Gotta get that shelf space
"Hey you know how Disney Infinity is dead, Skylanders and Amiibos litter bargain bins, and no ones heard from Lego Dimensions for ages? We should definitely enter that market, seems like a good investment to me!" - Ubisoft, probably.
That was like the worst part of the entire trailer I started to get worried and more worried as it continued. Second I saw toys I was like "so we're not buying this"
If the space combat is well structured and fun, I'll bite.
Disney was NOT first to enter the toys to life as the article states. Skylanders beat them to market by more than 2 years. Disney does not have an original idea for gaming...EVER. They saw Skylanders tearing it up and said, we can do that with Disney characters and make mint. They didn't. A bit of research goes a long way.
I stated in the article Activision was first with Skylanders in 2011, but Disney was the "first to notice" Activision's success in that market as in follow up with toys to life merchandise of their own in 2013.
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