Console war: How Sony lost exclusives

Newsweek's N'Gai Croal describes the battle of the HD consoles with an emphasis on Microsoft, detailing the company's expectation to sell 10 million Xbox 360s before the PS3 launch. Microsoft revised the goal to 10 million units sold by the end of this year, and Croal isn't sure that'll even happen. The second and third parts of this three-part series consider why 360 software sales haven't yet boosted demands for the hardware and how Microsoft courted many titles away from PS3-exclusive status.

Croal says that Sony was too focused on Japanese developers and its national launch of the PS3 that its American and European divisions couldn't get developer negotiation approval from the Japanese mothership. Microsoft maintained contact with Rockstar and others through this Sony silence, scaring up Xbox 360 versions of third-party PlayStation mainstays. Apparently, Ubisoft wanted Assassin's Creed to be a PS3 exclusive but couldn't steal Sony's focus from the initial Japanese launch.

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JasonXE4385d ago

Sony probably won't have 1 mil units in any respective country till march or summer. Publishers are going to take the safe bet and go with the xbox 360 to pull out a profit.

FKN Unbelievable4385d ago

Get his dues. Theres no mone PS3 exclusives anymore.

Silver3604385d ago

Man all those casual gamers sitting on the sidelines. Those third party game developers are going to have a lot of power.

FKN Unbelievable4385d ago (Edited 4385d ago )

There is no money in PS3 exclusives anymore.

BTW Check this game out. I Expect it to be on the list Next.
You Must fight your way out of Wal-Mart through Endless amounts of Fanboys and Criminals zombies hellbent on taking you PS3. Your Armed with only a PS3 Box on your hand that can be upgraded On skill Points. IGM gave it a 9.8 for its Long Campaign Mode,Unlockable characters,Multiple Paths,Gorgeous Graphics and Realistic sounds. You can even play Co-op On-line where you and a Friend Fight against zombie campers with Guns, Gatorade bottles and Boxing gloves. A Definite must have for all 360 owners.

DEIx15x84385d ago

So this confirms that Sony was more interested in the Japanese launch than any other country and it has seriously hurt them. That is just the stupidest reason for losing exclusive licenses because it is the easiest to prevent.

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