400°

Data: Microsoft's Xbox 360 shortage claim

Microsoft last week blamed lingering Xbox 360 shortages in February for its second straight third-place finish in the NPD Group's monthly U.S. console sales data. The company is hoping to head off any suggestion that the Xbox 360 is losing steam in its competition against Sony's PlayStation 3. Microsoft says the shortages were caused by higher-than-expected Xbox 360 sales over the holidays. To help assess that claim, here's a comparison of Xbox 360 sales during the 2006 and 2007 holidays

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blog.seattlepi.nwsource.com
kalistyles5883d ago (Edited 5883d ago )

It sounds really fishy to use that as an excuse. I'll give you my reason too. 1. Those four months from Nov. 06 to Feb. 07 they sold 2,165,000. From Nov. 07 to Feb. 08 they sold 2,515,000. Now thats a difference of only 350,000. You would think that there only being that much of a difference from those months in different years they should have plenty in stock. There was no talk of this in the previous year. 2. I can only think that the amount of call backs on consoles being sent in for repair that they are somewhat losing out on production to repair so many units being sent in. There is no way they should have a shortage so bad like that unless they are selling them like hotcakes like the Wii. I mean the PS3 outsold them last year and so far this year and is far ahead of the 360's selling outlook if you put them head to head. So like I said, this excuse sounds really fishy to me.

Milkman5415883d ago

"Right now, you can go into retail and find an Xbox (360) pretty much everywhere, today," Greenberg said. "But we don't consider ourselves fully in stock today because there are retailers who want to buy more consoles from us, and we're unable to supply that."

Umm ok...That is an interesting way to think you have a shortage...

TheExecutive5883d ago (Edited 5883d ago )

well I think he was meaning as of today there isnt a shortage consumers will notice, not that they ever did anyway.

but yeah this shortage crap is just that, crap.

wow4u5883d ago (Edited 5883d ago )

*TODAY*

@1.1

Did you read the article? Look at the lead up to 2007. Then Xmass 2007.

They have a 25% jump year over year, that they didnt expect. And, they've said October was very strong.

So, MSFT tells you the situation. This article basically shows the demand jumped proving the point, and you're basically just refusing to believe?

Can you elaborate with some *REASON* or *LOGIC* or *DATA*?

psiom5883d ago

Yes. Logic. Easy.

2007 towards the end of the year was widely praised as one of the best years of gaming in history, due almost entirely to strong, high quality Xbox360 titles.

Believing that MS had no idea they would move more consoles at that time relative to 2006 is tantamount to believing they are braindead morons.

Do they expect good games to boost console sales, or not? If they do, then they clearly can't have been surprised by the sales. If they don't, well, then they might as well stop securing exclusive content.

uxo225883d ago

That was not logical, if so then why didn't the PS3 have a shortage being that they sold a lot less during the 2006 holiday season prior. Should they have produced fewer consoles than they or just just a few more than they did in 06?

These companies use forcast and input from retailers to determine the demands. There is no true way of knowing what your figures are truely going to look like ahead of time so that have to estimate. So believe it or not, it's actually possible for a company to mis-forcast the upcoming demand. Look at nintendo, the appear to have miss they're forcast every month since launch...lol

psiom5883d ago

They don't simply use retailer data.

Microsoft secures exclusive games in order to boost the console base as well as get great games sales figures.

the latter half of 2007 was a crescendo of gaming excellence for their platform, yet this apparently had zero influence on forecast? Come on dude, where is your belief coming from? Is it because Microsoft said so?

cmrbe5883d ago

Sony could only produce at most 2million console during holiday 2006. If they produced more they could have sold more console in holiday 2006.No way on Earth Sony would forcast their 2007 comparing to 2006 when they were having manufacturing problems in 2006. Its a different situation for the x360 and PS3 in 2006.

TheExecutive5883d ago

n4user... i still dont believe that it took them 2 months to produce enough consoles to fulfill a demand. Especially when you consider they have been producing the console for over 3 years.

But hey, i could be wrong and we will find out this month if I am.

The Lazy One5882d ago

Retailer demand is not the same as consumer demand. M$ reports it's shortages, not the shortages of the retailers. If you go to the store and there are 2 consoles on the shelf that doesn't look like a shortage to you.

If that store has those two consoles with 3 in the back, and they want to order 10 more, and M$ only has 7, that's still a shortage. You might never notice it because there's always 2 on the shelf, but if they still want to order more than M$ has, it's still a shortage.

+ Show (5) more repliesLast reply 5882d ago
XiaoSet5883d ago

All I have to say.. "LOL@Shortages"

meepmoopmeep5883d ago (Edited 5883d ago )

no shortage of propaganda.

ok, the shortage isn't for the consumer but the retailer? wtf?

Breakfast5883d ago

Thats a pretty random site to find video game news on.

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50°

Pacific Rim Pinball comes to Pinball FX

This could be fun as they make great tables. Go big or go extinct. Prime your senses for a neural handshake and step into the cockpit of a Jaeger. It is on you to cancel the apocalypse when Pacific Rim Pinball comes to Pinball FX on May 16.

240°

Microsoft’s Surface and Xbox hardware revenues take a big hit in Q3

Microsoft just posted the third quarter of its 2024 fiscal financial results. The software maker made $61.9 billion in revenue and a net income of $21.9 billion during Q3. Revenue is up 17 percent, and net income has increased by 20 percent.

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theverge.com
darthv7220h ago

Xbox content + services up 62% while hardware down 31%... seems about right with the way they tout you don't need the hardware to play. People can play on their phones or smart tv or other means. I don't hardly play on my consoles directly since getting devices like the logitech g-cloud and ps portal. Which is to also say I have been playing more digital than physical because of these devices.

solideagle7h ago

you should apply in MS PR team buddy, I think you will do a great job in my humble opinion :)

Sonic18814h ago

I thought darthv72 and Obscure_Observer already work for Microsoft 🤔

dveio4h ago

MS: "Xbox services and content without AB up 1%, with AB up 62%. Hardware down 31%. In total a loss of 350 mill."

darthv72: "Seems about right."

MS: "Excuse m ..."

darthv72: "I don't hardly play on my consoles directly."

MS:

Cacabunga6h ago

I can tell people like you are an absolute minority..

If service is up means their fans and fanboys accepted this model and subscribed to it. The near future you will see a big decline because the service is saturated.

shinoff21836h ago

But that's been ms for years. When things aren't going their way they try to change the way things are said. For instance console sales are down, they stop telling how many sold instead telling us how many hours spent in halo or headshots. So it makes sense console sales down just say people are playing on more devices then previous. What they won't say is how many xbox players jumped ship to ps5.

Cacabunga5h ago

Hardware sales are so bad that Sony and Nintendo are blowing the sales off the water with their hardware.

If Xbox are losers, others aren’t..
Xbox already tried everything with Xbox live then subscriptions went down so much that they had to find something else. Their fans subscribed then reached saturation rather quickly.

Hardware and exclusive games is where it’s at! Keep gamers excited, announce decent software and people will support you

itsmebryan51m ago

@shin
Well keep it simple Sony 's operating income is down 26% and Microsoft's is up 32%. No MS spin there, just facts. 😉
Cheers

purple1019h ago

Xbox hardware revenue tanks to lowest point of Xbox Series generation

Profchaos9h ago

I'm not surprised surface is struggling they aren't relevant anymore

XBManiac8h ago

Too expensive hardware when others offer the same or more for less? Good work, Green Team.

SimpleDad8h ago(Edited 8h ago)

"Despite some early successes for Xbox games on rival platforms, Xbox hardware is down by a massive 31 percent this quarter."
"Without Activision Blizzard, Microsoft’s overall gaming revenue would have actually declined this quarter."
"Xbox content and services would have only been up a single percent without Activision Blizzard..."
"It looks like next quarter is going to be a similar story for gaming at Microsoft, too."

That is crazy... so A/B/K is carrying the whole Xbox gaming.
Oh and Microsoft will be fine. Windows, Office and Cloud are growing with each pc purchase.

purple1017h ago

Activision: "we gonna need a bigger rucksack/backpack please"

Microsoft: "why's that"

Activision: "to carry yo' weak ass'

Profchaos7h ago(Edited 7h ago)

Top brass have also wanted to start seeing returns on the 100 billion they have put into various Xbox related moves so seeing more multiplatform games is highly likely especially from abk

It's basically saying that PlayStation is the reason Xbox is afloat right now thinks to Ps5 versions of COD

Kornholic6h ago

So basically PS and PC gamers' money is keeping Xbox on life support.

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140°

Why Monopolies In Gaming Must Not Be Allowed

As of right now, there are no monopolies in the games industry, and for the sake of the medium as a whole, they never should either.

thorstein18h ago

Shouldn't be allowed in any field.

Inverno15h ago

And yet the biggest tech companies in America are essentially that. They buy up all the small comps only to kill them off and steal what they have, and if they can't buy em they bleed them to death.

jwillj2k414h ago

Eventually they’ll realize the value is with the employee not the company. Buying an IP means nothing if the people who contributed are let go. They’ll get it one day.

MrCrimson13h ago

tech is different because they buy threats and then kill them. Twitter bought Vine and did nothing with it. Despite people seemingly liking it. Could've had tiktok a decade before bytedance. go figure.

Zenzuu14h ago

Monopolies shouldn't be allowed regardless. Not just for gaming.

MrCrimson13h ago

They buy IPs not talent. That's why these buyouts never work and the IPs die. Right now it's too expensive to develop games - but I expect that to shift maybe as AI tools can make it easier. The best games have been indie games for awhile as big developers fuck their ips to death with "games as a service" -