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Toshiba Announces Discontinuation of HD DVD Businesses

TOKYO--Toshiba Corporation today announced that it has undertaken a thorough review of its overall strategy for HD DVD and has decided it will no longer develop, manufacture and market HD DVD players and recorders. This decision has been made following recent major changes in the market. Toshiba will continue, however, to provide full product support and after-sales service for all owners of Toshiba HD DVD products.

"We carefully assessed the long-term impact of continuing the so-called 'next-generation format war' and concluded that a swift decision will best help the market develop," said Atsutoshi Nishida, President and CEO of Toshiba Corporation. "While we are disappointed for the company and more importantly, for the consumer, the real mass market opportunity for high definition content remains untapped and Toshiba is both able and determined to use our talent, technology and intellectual property to make digital convergence a reality."

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HD DVD3257d ago ShowReplies(10)
Brian52473257d ago

Thank you, Toshiba. Congratulations, Sony.

Khaqan3257d ago (Edited 3257d ago )

This will allow Paramount and Universal to go format neutral.

@ (below) I meant that Paramount and Universal will go neutral right away and later on they will go exclusive.

Brian52473257d ago

How could it go neutral if HD-DVD is dead? They will both support Blu-Ray 100%

Method3257d ago (Edited 3257d ago )

/facepalm

How can you go neutral/exclusive to something when there isn't any other competition?

CaliGamer3257d ago

I think he made a mistake, no need to give the guy a hard time.

freakyzeeky3257d ago

Mark my words... MUAHAHHAHAHAAAAA!!!! *cough, cough* HAHAHAAA! :o)

Brian52473257d ago (Edited 3257d ago )

Sony deserves it.

TheExecutive3257d ago

Now that one of the major dominoes has fallen this generation it will be very interesting to see what happens with the ps3 sales in the next few weeks... I expect it to be analogous to one of the heavy hitters releasing (MGS, GT, FF) we shall see though.

INehalemEXI3257d ago

I guess Sony was not playing when they dub the PS3 future-proof. :D

Expy3257d ago

Nice to see a dying format finally meet its maker.

DraconWolfX3257d ago

It's maker was Toshiba. I'm pretty sure the format was pretty familiar with its maker.

shelbygt333257d ago

I own 7 HD-DVD's.
4 of them were the dual disc (dvd on one side, hd on the other) - so no big loss there.

Of the remaining 3, they are format exclusives and I have been enjoying them in HD for a long time now, with no waiting.

I got a HD add-on for $150 used back in the day. I don't feel ripped off or sorry or anything else. My investment has already paid for itself in my eyes.

(I also own 15 BluRay movies - so I guess I sorta helped the format war, too!)