From now on, all Microsoft entertainment and gaming experiences will carry the Xbox branding even on Windows, says senior director Leonardo Metelli, who has also been talking about how entertainment rather than gaming is now the major growth area on Xbox Live, and how Kinect will drive whole new types of advertising on their home console – including the slightly creepy “Two-Way TV”.
Microsoft just posted the third quarter of its 2024 fiscal financial results. The software maker made $61.9 billion in revenue and a net income of $21.9 billion during Q3. Revenue is up 17 percent, and net income has increased by 20 percent.
Xbox content + services up 62% while hardware down 31%... seems about right with the way they tout you don't need the hardware to play. People can play on their phones or smart tv or other means. I don't hardly play on my consoles directly since getting devices like the logitech g-cloud and ps portal. Which is to also say I have been playing more digital than physical because of these devices.
Too expensive hardware when others offer the same or more for less? Good work, Green Team.
"Despite some early successes for Xbox games on rival platforms, Xbox hardware is down by a massive 31 percent this quarter."
"Without Activision Blizzard, Microsoft’s overall gaming revenue would have actually declined this quarter."
"Xbox content and services would have only been up a single percent without Activision Blizzard..."
"It looks like next quarter is going to be a similar story for gaming at Microsoft, too."
That is crazy... so A/B/K is carrying the whole Xbox gaming.
Oh and Microsoft will be fine. Windows, Office and Cloud are growing with each pc purchase.
As part of its plans to cut 1,900 jobs, Microsoft has reportedly shut down operations at Bethesda France, letting go roughly 15 people
Bethesda France was made up of roughly 15 people... they couldn't of being doing much
Bethesda France mainly did publishing and marketing within the region
Bethesda France focused on publishing and marketing in the region. And 15 people lost their jobs as part of the closure.
I wonder if this is part of Microsoft's strategy to abandoned physical media or possibly gamepass advertising makes their roles redundant you don't need to market a game as hard when the majority of players get the game as part of a sub which already promoted upcoming games
Tbh Microsoft I think Bethesda being 3rd party same with Activision would probably more competitive than thus scenario imo
The recently purchased Activision French offices might take over all the licensing and marketing for Microsoft in France from now on.
Hanzla from eXputer inquires: "If Xbox can care about preserving its games and legacy, what exactly is wrong with Nintendo, trying to kill game preservation single-handedly?"
Ahh yes the good old game preservation of saving all your games to a removable hhd on the Xbox 360, taking it round your mates house, setting up multiple tvs to
Be met with “save data corrupted, please re download”
Or how about removing 360 games
From the store
, download them now or else, and, better hope to god that save data doesn’t corrupt, or it’s lost for ever
Nice one ☝️
This is just a scammy PR move to distract from the fact they are going digital only and trying to push streaming and subscriptions only.
No gaming company has pushed harder to remove ownership than Microsoft.
Without discs there is no preservation, preservation can't be done by the rights holders it can only be done by the consumers, anything else is a lie.
Nobody wants this. Sales or the lack of it in the case of XBOX is very telling. I wonder how the adorably all digital series X will fare. Adorably dismal perhaps?
Only time will tell, but for from someone like me suspecting that Xbox is trying to gracefully exit the console market, that "forward compatibility" team is trying to get Xbox games playing on Windows PCs. I mean, it's nice that they're not planning on exiting with a "enjoy your games while the hardware still works" message, so that's nice. They still have a brand to protect via Microsoft so probably feel obligated to have a better exit strategy.
Look no offense MS but when I got my self a PS3 I enjoyed my purchase at the time because it was a games and an entertainment machine, it's what the PS3 was advertised as especialy when they were showing off how you can play Blu rays as it acts like a blu ray player aswell. Overtime that has stuck and Sony established that as much as they could because that was their plan from the start, now they are focusing on games and the core gamer...whats the point of trying to do the same so late into this gen, you should be setting up first party studios and start making exclusive games for your system with new IPs so you can continue with them into next gen without having to rely on Halo, Gears, Fable etc. You also already have estblished studios who don't seem to do anything, take Rare for example who are sitting on Conker, Perfect Dark, Killer Instinct, Banjo, Kameo rights...
Sorry but I didn't buy my 360 so it could be an entertainment system. If I want to browse the web or catch up on a missed tv show I'll use my computer, if I want to watch a blu ray film I'll use my PS3, if I want to watch a TV show I'll use my Sky box and if I want to watch a DVD then I'll use my Xbox/PS3.
Stop trying to turn the gaming industry into something it isn't, if you care that much about these features instead of games and pleasing us gamers with gaming related things instead of things we can already do on other types of systems/media then you should just leave the gaming industry because it's obvious you don't seem to care about it anymore....just the large install base you scared to leave behind.
That's what frightens your users the most Microsoft. You're essentially forgetting about those who brought you all this fame. Gamers receiving their annual fix of Halo/ Gears and Cod, it just won't suffice anymore. The tides will eventually shift, a big chunk of your fanbase will have to move on.
Not gonna lie, that Two-Way TV thing sounds pretty creepy.
Anyways, it seems like Microsoft is trying to market the Xbox as an entertainment system that can also play games. Whatever floats their boat. Obviously the approach is working for them as a whole, just at the expense of gamers.
I bought my Xbox 360 to play games, not to watch movies. It's a gaming machine, not a multimedia machine.
Way to much focus on entertainment not near of enough focus on games there Microsoft. Xbox = Game Machine not entertainment hub. Sony did the same thing at first and it came to bite them in the @ss. Now they focus mainly on games (which as GAME CONSOLE should). Now it is marketed as a Game Machine that just happens to have a really nice entertainment system built in. Do you see the difference?