70°

Here's Why Gaming Could Be Apple's Winning Ticket Into The Living Room

Sfgate writes:

If Apple is going to make another run at the living room -- its first attempt, the Apple TV, is a dud -- then its best strategy may be with a gaming-focused console.

TrevorPhillips5034d ago

We already have Sony, Microsoft and Nintendo. We don't want Apple into the gaming industry do we...

Darkstorn5034d ago (Edited 5034d ago )

The thumbnail for the article looks like Saddam Hussein...

qface645034d ago

no it didn't fail one bit saying it failed is putting it nicely

it TANKED, BOMBED, FLOPPED and the list goes on

WildArmed5033d ago (Edited 5033d ago )

It was soo bad that they stopped producing at 100k..
and it only sold around 40k -.-
Not only that.. it was priced @ 600$..
lol..
now they are selling Ipads for one grand a pop -.-

Here's the controller LOL

Now you know the reason why sony changed the look of the controllers (PS3).
There were one coincidence too many!

Good move Sony.. good move!
Back to God of war 3! :D hades, here i come!

agingerbreadbum5033d ago

that was before they were well known... now if they release it and advertize they way they do their other products, they'll make a killing

PotNoodle5033d ago

Apple didn't try. They were contracted to make the hardware for Namco Bandai, it wasn't really an Apple console, just made by them.

gietzy5033d ago

I don't think Apple can successfully enter the home console Market. To be successful you have to be relatively cheap which would damage Apples brand which is based on an expensive high end image which could be damaged by bringing out a powerful console for less than the iPad or iPhone.

Silver3605033d ago

At this stage in the console cycle developers are getting to know the big three's machines fairly well. A new machine would raise the price of development again. Also the developers that make games for the i(whatever) are making portable casual games. Do they have what it takes to get the hardcore early adopter to by a gaming console? Where is that killer game and would they be able to compete with Sony or MS without building a $600 machine. IT cost MS 5billion to push its way into this market. IS Apple willing to take a hit on that level?

forcefullpower5033d ago

There are 3 consoles already on the market at the moment. There is no way in hell that an Apple console will do well. So why do we still keep seeing these stupid articles on apple should release a console.

I asked same question to friends both casual and hardcore on both apple releasing a new console You know what there answer was. We already have a Wii for the casual s. The hardcore guys just laughed. Yes i only know guys that play games. I have yet to meet the mythical fit hardcore girl. :(

Pedobear Rocks5033d ago

another arrogant company in the gaming space lead by a douche. They'd have to have Kottick and Jobs fight to the death for the title of biggest anal cysts.

PBR

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270°

Microsoft’s Surface and Xbox hardware revenues take a big hit in Q3

Microsoft just posted the third quarter of its 2024 fiscal financial results. The software maker made $61.9 billion in revenue and a net income of $21.9 billion during Q3. Revenue is up 17 percent, and net income has increased by 20 percent.

Read Full Story >>
theverge.com
darthv721d 1h ago

Xbox content + services up 62% while hardware down 31%... seems about right with the way they tout you don't need the hardware to play. People can play on their phones or smart tv or other means. I don't hardly play on my consoles directly since getting devices like the logitech g-cloud and ps portal. Which is to also say I have been playing more digital than physical because of these devices.

solideagle12h ago

you should apply in MS PR team buddy, I think you will do a great job in my humble opinion :)

Sonic18819h ago

I thought darthv72 and Obscure_Observer already work for Microsoft 🤔

dveio9h ago

MS: "Xbox services and content without AB up 1%, with AB up 62%. Hardware down 31%. In total a loss of 350 mill."

darthv72: "Seems about right."

MS: "Excuse m ..."

darthv72: "I don't hardly play on my consoles directly."

MS:

Lightning774h ago

What he said was facts. How he plays games is no concern of you. Don't get too mad about it.

Cacabunga12h ago

I can tell people like you are an absolute minority..

If service is up means their fans and fanboys accepted this model and subscribed to it. The near future you will see a big decline because the service is saturated.

shinoff218311h ago

But that's been ms for years. When things aren't going their way they try to change the way things are said. For instance console sales are down, they stop telling how many sold instead telling us how many hours spent in halo or headshots. So it makes sense console sales down just say people are playing on more devices then previous. What they won't say is how many xbox players jumped ship to ps5.

Cacabunga10h ago

Hardware sales are so bad that Sony and Nintendo are blowing the sales off the water with their hardware.

If Xbox are losers, others aren’t..
Xbox already tried everything with Xbox live then subscriptions went down so much that they had to find something else. Their fans subscribed then reached saturation rather quickly.

Hardware and exclusive games is where it’s at! Keep gamers excited, announce decent software and people will support you

itsmebryan6h ago

@shin
Well keep it simple Sony 's operating income is down 26% and Microsoft's is up 32%. No MS spin there, just facts. 😉
Cheers

romulus234h ago

Odd that a company that touts you dont need the hardware to play is already touting another console in the works.

darthv724h ago

They are not reliant on the HW but still want to maintain a presence (no matter how small) is a good thing. It shows commitment to the craft. It reminds me of SNK and how they made games for their own hardware (Neo Geo) while also making them for others because they knew there was a market to do so. They knew they would sell more to others but also sell to their own niche fan base.

+ Show (2) more repliesLast reply 4h ago
purple10114h ago

Xbox hardware revenue tanks to lowest point of Xbox Series generation

Profchaos14h ago

I'm not surprised surface is struggling they aren't relevant anymore

DOMination-4h ago

In the last two years they've started exiting the consumer market altogether. All of the newest Surface products are business models only. They can't seem to work out what they want to do with it.

XBManiac13h ago

Too expensive hardware when others offer the same or more for less? Good work, Green Team.

SimpleDad13h ago(Edited 13h ago)

"Despite some early successes for Xbox games on rival platforms, Xbox hardware is down by a massive 31 percent this quarter."
"Without Activision Blizzard, Microsoft’s overall gaming revenue would have actually declined this quarter."
"Xbox content and services would have only been up a single percent without Activision Blizzard..."
"It looks like next quarter is going to be a similar story for gaming at Microsoft, too."

That is crazy... so A/B/K is carrying the whole Xbox gaming.
Oh and Microsoft will be fine. Windows, Office and Cloud are growing with each pc purchase.

purple10113h ago

Activision: "we gonna need a bigger rucksack/backpack please"

Microsoft: "why's that"

Activision: "to carry yo' weak ass'

Profchaos12h ago(Edited 12h ago)

Top brass have also wanted to start seeing returns on the 100 billion they have put into various Xbox related moves so seeing more multiplatform games is highly likely especially from abk

It's basically saying that PlayStation is the reason Xbox is afloat right now thinks to Ps5 versions of COD

Kornholic11h ago

So basically PS and PC gamers' money is keeping Xbox on life support.

MrDead4h ago

The only growth MS will get out of the console industry is if it supports it's rivals platforms. Xbox is a pointless machine now. I can see them on a big push for live next, and they won't give up on trying to buy Steam.

+ Show (1) more replyLast reply 4h ago
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140°

Why Monopolies In Gaming Must Not Be Allowed

As of right now, there are no monopolies in the games industry, and for the sake of the medium as a whole, they never should either.

thorstein1d ago

Shouldn't be allowed in any field.

Inverno20h ago

And yet the biggest tech companies in America are essentially that. They buy up all the small comps only to kill them off and steal what they have, and if they can't buy em they bleed them to death.

jwillj2k419h ago

Eventually they’ll realize the value is with the employee not the company. Buying an IP means nothing if the people who contributed are let go. They’ll get it one day.

MrCrimson18h ago

tech is different because they buy threats and then kill them. Twitter bought Vine and did nothing with it. Despite people seemingly liking it. Could've had tiktok a decade before bytedance. go figure.

Zenzuu19h ago

Monopolies shouldn't be allowed regardless. Not just for gaming.

MrCrimson18h ago

They buy IPs not talent. That's why these buyouts never work and the IPs die. Right now it's too expensive to develop games - but I expect that to shift maybe as AI tools can make it easier. The best games have been indie games for awhile as big developers fuck their ips to death with "games as a service" -

120°

This Gigabyte GPU is now among the cheapest RTX 4090s on Amazon after a hefty deal

On Amazon, you can't get an RTX 4090 for less than this one from Gigabyte, which now offers great value after an eye-catching April deal.