80°

Sony President Ryoji Chubachi: "We're sticking to shipping targets"

Sony Corp. said on Thursday it sees no need to change its target to ship 2 million units of its PlayStation 3 game console worldwide by the end of December and 6 million by the end of next March.

Sony has delayed the European launch of the PS3 to March 2007 due to a glitch in blue laser diodes, raising concerns that the electronics conglomerate could miss its original shipment targets.

"It is true that it took us sometime to bring the PS3 to mass production as blue laser availability worked as a bottleneck, but production has reached a certain level and judging from that level, 2 million and 6 million are within our reach," Sony President Ryoji Chubachi told reporters.

Sony launched the PS3 in November, fighting head-on with Microsoft's Xbox 360 and Nintendo Co.'s Wii.

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today.reuters.com
marionz6343d ago

sony reps only talk sh1t, and for people like me in New Zealand? hmm we are ment to see ps3 in march but i highly doubt it! oh yes its a xbox christmas here! i have a 360 with kameo and viva pinata under the tree for my mum! ...sony who?

Maddens Raiders6343d ago

glad you posted here first 360 fan. Thanks!

marionz6343d ago

BUT my point is how can they sell 6 million by march when we will only just be getting it then, im sure we will more likely see it by mid 07, oh and sorry if you thought i was attacking your story, i was just shocked that sony made a statement like that considering they have failed to back up anything about the ps3 so far

Maddens Raiders6343d ago

I didn't feel you were attacking the story, as a supporter and investor to the brand, I just like to see my operational arms fighting back and barking; not just folding and aquiescing to outside pressure from naysayers. This is a typical start for a new launch. It's just amazing at how many people (around the world) are interested in the ups and downs of this iconic company. Not unbelievable -- just amazing. Carry on good man.

UrbanJabroni6343d ago

"...ship 2 million units of its PlayStation 3 game console worldwide by the end of December... "

OK, so you'd have to be a _very_ irresponsible executive to confirm these numbers if you didn't have solid evidence that this was true. The fact is, shareholders will (collectively) lose millions and millions of dollars if expectations aren't met.

That said, I think most of us can agree that given the current supply situation and the fast approaching deadline, Sony is going to have to use some very creative definitions of "shipped" to pull this off.

I'm _really_ not bashing here, but the plain fact is they delivered under the original expectation at launch and supply, at least anectodally, does not appear to be replenishing particulary fast. I'm guessing MS knew something specific when they said Sony was going to use "shipped to supplier", which has a 6-8 week turnaround to get to the store shelf.

For their sake I really hope they can (even creatively) meet their numbers. Wall street will NOT be forgiving if they do not, and even more heads will probably roll.

MicroGamer6343d ago

is not the same as having them in users hands. As you said, there will be a 6-8 week period before those units get sold, and then you have the ebay factor to consider, which extends the time many of those units will require to get into the hands of their final owner. In the meantime, however, those units in the pipeline and on ebay represent a loss for Sony as no games or movies will be sold to offset the cost of producing them. I don't see how Sony plans to make a go of it considering they need an attach rate of 30 to break even. Many people don't even buy 30 games for a system for the entire time they own it, and many buy used games and movies, which don't boost the attach rate at all because those games/movies have already been figured in to the average attach rate when they were first sold as new.

DJ6343d ago

Unexpected things happen, and businesses simply try to do the best they can. It's not like they liked having low shipment numbers, or intended to have things turn out that way. If they can ship close to 2 million units by the end of 2006, it'll be a hell of a feat. While there's no telling what will really happen, you can't dock them for trying.

FordGTGuy6343d ago

creating a half-assed console putting everything in it then trying to compete with every part of the market. (Tivo, Microsoft, etc) Then have a press conference the next day talking sh*t then the day after that they retract half of their statements and later on a 1/4 of the half left doesn't even make it to final?

How the hell are they going to ship 2 million when its mid-December and they have only sold 500k world wide?

Sticking and making the targeted numbers are totally different things.

Now one thing I will say is that I'm glad Ken is out of the high chair and they are getting back on the ball. Now if they can get out of the hole they were put in then I would be very impressed. Remember the more competition the better games at lower prices for everyone. ;)

Grown Folks Talk6343d ago

i agree with dj that is not their intention to have so few. at the same time, as i tried to explain before. it doesn't really matter. short is short regardless of the reason why. if someone tells you they are going to do something, but don't because something comes up you feel disappointed. now based on the reason, you may be more or less understanding of why they didn't, but you still wish they did it. the analogy i used before was this. dj tells me he's going to bring me 10 toys for kids in the hospital. while he's at home, his dog chews up 4 of the toys. there is no time to replace them. now it wasn't dj's intention or fault that he only has 6 toys instead of 10, but that's the situation. so A.) you bring the 6 toys you have left and choose who gets them somehow or B.) you "delay" bringing the toys at all until you have enough for everybody. so in the end it's either 10 disappointed people or 4 disappointed people. which do you choose?

UrbanJabroni6343d ago

If they ship 1,999,999 units by Decembar, Wall Street looks at this as a fail, and share prices will drop substantially. Unfortunately for Sony, even if they hit 2,000,000, if MS or Sony posts higher-than-expected numbers, Sony shares will also take a hit.

The key point here is that Sony has literally hitched the company and shareholder success on a single product...which is a terrifying idea for any company regardless of the product.

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270°

Microsoft’s Surface and Xbox hardware revenues take a big hit in Q3

Microsoft just posted the third quarter of its 2024 fiscal financial results. The software maker made $61.9 billion in revenue and a net income of $21.9 billion during Q3. Revenue is up 17 percent, and net income has increased by 20 percent.

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theverge.com
darthv721d 1h ago

Xbox content + services up 62% while hardware down 31%... seems about right with the way they tout you don't need the hardware to play. People can play on their phones or smart tv or other means. I don't hardly play on my consoles directly since getting devices like the logitech g-cloud and ps portal. Which is to also say I have been playing more digital than physical because of these devices.

solideagle12h ago

you should apply in MS PR team buddy, I think you will do a great job in my humble opinion :)

Sonic18819h ago

I thought darthv72 and Obscure_Observer already work for Microsoft 🤔

dveio9h ago

MS: "Xbox services and content without AB up 1%, with AB up 62%. Hardware down 31%. In total a loss of 350 mill."

darthv72: "Seems about right."

MS: "Excuse m ..."

darthv72: "I don't hardly play on my consoles directly."

MS:

Lightning774h ago

What he said was facts. How he plays games is no concern of you. Don't get too mad about it.

Cacabunga11h ago

I can tell people like you are an absolute minority..

If service is up means their fans and fanboys accepted this model and subscribed to it. The near future you will see a big decline because the service is saturated.

shinoff218310h ago

But that's been ms for years. When things aren't going their way they try to change the way things are said. For instance console sales are down, they stop telling how many sold instead telling us how many hours spent in halo or headshots. So it makes sense console sales down just say people are playing on more devices then previous. What they won't say is how many xbox players jumped ship to ps5.

Cacabunga9h ago

Hardware sales are so bad that Sony and Nintendo are blowing the sales off the water with their hardware.

If Xbox are losers, others aren’t..
Xbox already tried everything with Xbox live then subscriptions went down so much that they had to find something else. Their fans subscribed then reached saturation rather quickly.

Hardware and exclusive games is where it’s at! Keep gamers excited, announce decent software and people will support you

itsmebryan5h ago

@shin
Well keep it simple Sony 's operating income is down 26% and Microsoft's is up 32%. No MS spin there, just facts. 😉
Cheers

romulus234h ago

Odd that a company that touts you dont need the hardware to play is already touting another console in the works.

darthv724h ago

They are not reliant on the HW but still want to maintain a presence (no matter how small) is a good thing. It shows commitment to the craft. It reminds me of SNK and how they made games for their own hardware (Neo Geo) while also making them for others because they knew there was a market to do so. They knew they would sell more to others but also sell to their own niche fan base.

+ Show (2) more repliesLast reply 4h ago
purple10114h ago

Xbox hardware revenue tanks to lowest point of Xbox Series generation

Profchaos13h ago

I'm not surprised surface is struggling they aren't relevant anymore

DOMination-3h ago

In the last two years they've started exiting the consumer market altogether. All of the newest Surface products are business models only. They can't seem to work out what they want to do with it.

XBManiac13h ago

Too expensive hardware when others offer the same or more for less? Good work, Green Team.

SimpleDad13h ago(Edited 12h ago)

"Despite some early successes for Xbox games on rival platforms, Xbox hardware is down by a massive 31 percent this quarter."
"Without Activision Blizzard, Microsoft’s overall gaming revenue would have actually declined this quarter."
"Xbox content and services would have only been up a single percent without Activision Blizzard..."
"It looks like next quarter is going to be a similar story for gaming at Microsoft, too."

That is crazy... so A/B/K is carrying the whole Xbox gaming.
Oh and Microsoft will be fine. Windows, Office and Cloud are growing with each pc purchase.

purple10112h ago

Activision: "we gonna need a bigger rucksack/backpack please"

Microsoft: "why's that"

Activision: "to carry yo' weak ass'

Profchaos12h ago(Edited 12h ago)

Top brass have also wanted to start seeing returns on the 100 billion they have put into various Xbox related moves so seeing more multiplatform games is highly likely especially from abk

It's basically saying that PlayStation is the reason Xbox is afloat right now thinks to Ps5 versions of COD

Kornholic10h ago

So basically PS and PC gamers' money is keeping Xbox on life support.

MrDead3h ago

The only growth MS will get out of the console industry is if it supports it's rivals platforms. Xbox is a pointless machine now. I can see them on a big push for live next, and they won't give up on trying to buy Steam.

+ Show (1) more replyLast reply 3h ago
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140°

Why Monopolies In Gaming Must Not Be Allowed

As of right now, there are no monopolies in the games industry, and for the sake of the medium as a whole, they never should either.

thorstein23h ago

Shouldn't be allowed in any field.

Inverno19h ago

And yet the biggest tech companies in America are essentially that. They buy up all the small comps only to kill them off and steal what they have, and if they can't buy em they bleed them to death.

jwillj2k418h ago

Eventually they’ll realize the value is with the employee not the company. Buying an IP means nothing if the people who contributed are let go. They’ll get it one day.

MrCrimson18h ago

tech is different because they buy threats and then kill them. Twitter bought Vine and did nothing with it. Despite people seemingly liking it. Could've had tiktok a decade before bytedance. go figure.

Zenzuu19h ago

Monopolies shouldn't be allowed regardless. Not just for gaming.

MrCrimson18h ago

They buy IPs not talent. That's why these buyouts never work and the IPs die. Right now it's too expensive to develop games - but I expect that to shift maybe as AI tools can make it easier. The best games have been indie games for awhile as big developers fuck their ips to death with "games as a service" -

50°

Mugen Souls Retro Review – Sexy Demon Space Adventure

Gary Green said: We have a juxtaposition of 2D and 3D visuals, flashy turn-based combat, quirky anime characters with cheeky dialogue with plenty of partial nudity; Yes, this is a Compile Heart JRPG. Whilst the engine is borrowed from Hyperdimension Neptunia mk2, Mugen Souls is more of a Disgaea spin-off. It’s not a strategy RPG as such, it merely sits within Disgaea’s ever-expanding universe (Multiverse? Netherverse? Your guess is as good as mine). You won’t find cameos though, since Mugen Souls is a franchise which aims to stand on its own two feet.

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pslegends.com