Most developers are attracted to HTML5 because of its portability across platforms, but for startup Non-Stop Games, co-founded by former Wooga head of studio Henric Suuronen, it's because "HTML5 is the glue that brings the internet together."
When you hear most developers talk about the advantages of HTML5, they trumpet the fact that it's a standard that lives across multiple platforms. That's not why Non-Stop Games is interested in it.
"Other companies are talking about cross-platform; we're talking about instant accessibility," says co-founder Henric Suuronen.
Here's hoping html5 kills off flash soon.