The central claim in developer Kixeye‘s cross-complaint against social game creator Zynga is that it’s actually Zynga who wants to steal Kixeye’s trade secrets.
The acquisition of Zynga by Take-Two Interactive might become the video game industry's version of the AOL Time Warner merger.
I have to give props for the use of Electric Boogaloo reference. I don't think many young folk will even know what that is.
On topic... wasn't that where Don Mattrick went after leaving XB?
Mobile publisher and developer Zynga, with the hiring of Matt Wolf as VP, seeks to reaffirm its intentions to enter blockchain gaming.
After a year in soft-launch, Zynga's nostalgia-evoking title FarmVille 3 is geared for a global release with the launch of a sneak peek video
Shit Kixeye says:
“Comparing Kixeye’s games to Zynga’s games is like comparing a Ducati racing motorcycle to a minivan.”
“Zynga is notorious for copying and cloning the games of its competition, often trampling those competitors.”
“To the extent that Zynga has any kind of ‘playbook,’ there is only one play inside and it is no secret — relentless and shameless copying of its competitors’ games.”
“Zynga has initiated a clear shift in its corporate strategy and is seeking to mimic Kixeye in a desperate effort to reinvigorate its own moribund business model. …”
Pretty brutal!