Civil rights group slams Sony ad

US civil rights group the NAACP has slammed an advert for the new white PSP which some observers have accused of being racist.

In a statement issued by the San Jose branch of the NAACP, chapter president Rick Callender also appeared to refer to recent allegations that PSP game LocoRoco also has racist overtones, stating: "The days of blacks being portrayed in minstrel shows are long gone, and with good reason. The minstrel show was an awful chapter in history and this ad smacks of that age and time.

"It is even further unacceptable that some corporations still think it is okay to use racially charged media images," Callender continued.

[Droidbro]

i hate naacp

[Jay da 2KBalla]

Fuk you.

[benihya]

Attack comedy show and movie that feature black and white fighting or making fun of each other??
Plus the women are dressed like rock stars (musicians) not politicians

[BIadestarX]

Hey, I agree with you. But you have to be an idiot to not know this would bring some sort of heat. I know Sony is trying to copy Nintendo's model, "Any publicity is good publicity" i.e. piss (wii). but when you get into something as sensitive as race/color you positioning yourself for a nice colorful whip.

[Marriot VP]

seriously folks, I don't think it was intentional it's just down right retarded of them not seeing the racism in it.

[OutLaw]

But Sony has done alot of dumb stuff lately with this and Loco Roco. I don't get how they could run a company and over look something like this.

[BOSS]

Japanese people just dont care

[shotty]

Another lawsuit?

[Jay da 2KBalla]

I hope so.

[AuburnTiger]

Why on earth would you want another law suit to hit Sony? Are you that pissed off at the advertisement? I bet you’re not even black. Ahh, you probably want them sued for attempting to take away the spot light from your precious 360? Baller, you talk as if you were a 16yr old brat who just wants everything your way.

[Dick Jones]

This group causes more turmoil and hurt than reasonable good. Society would be better off without people like this.

[omansteveo]

society would be better off without racist people

[AuburnTiger]

Imagine if there was a WET (white entertainment Television)

[omansteveo]

Go for it theres a Black Channel and a Spanish one

[Grown Folks Talk]

one black channel out of how many? anyways, on topic, it's an ad. can i see why people might be offended? yes. am i as a black man offended? no. people need to quit being so sensitive about everything. it's things like this that make people not care when something important actually happens that people should truly be offended about. pretty soon we're all going to have to wear helmets, earplugs, and blinders just to leave the house because everyone is so concerned with what we see and hear. they already make kids wussafied (dodgeball with nerf balls, helmet to ride a bike) what's next?

[omansteveo]

People dont like the NAACP bc o the fact its a group speaking out against this kinda thing..and those same people say affirmative action isnt nessaccery but until youve experence what people in these groups and outside of these groups have experienced then you cant say its not nessaccery just bc you have been through it

[Forsaken]

Agreed. Just because there's an African person and a white person in an ad where the African person is "overpowered" doesn't mean it's racist or anything. And Sony wouldn't be THAT stupid to release an ad like that because this did happen before.

[specialguest]

heres something everyones missing out on: http://www.joystiq.com/2006... look at those 3 other images. one picture shows the white girl winning, while the other one shows the black girl dominating her. clearly they are contrasting or fighting. now does it appear racist?

[dragn avengr]

PPLZ, GET OVER WITH IT. Only r stup!d ad. geez...

[xXbebofisherXx]

to me this is horrible. its a freaking game console. who cares if it white black yellow brown purple red silver. just make the darn consoles whatever color you freaking choose. to make everyone happy just make a grey console. thats a nuetral color right? i personally dont think this was a stab at any race whats so ever. its just another reason for the NAACP to b-word becuase of their "struggle". every race has been through racism and all that jazz. so seriosuly NAACP just quit with the b-wording everytime something comes out thats white. boycot xbox 360 for crying out loud. or they wont do that becuase of the interchangable faceplates? whats going to happen when the white ps3 drops? this goes to show how stupid and ignorant american can get. yet again wow this is horrible.