Ubisoft blames “technical error” for showing pop-up ads in Assassin’s Creed

A fullscreen pop-up ad appeared in Assassin’s Creed Odyssey for some players this week.

[Einhander1972]

Technically, we wanted more money.

[bradfh]

Call of Duty already does this; Ubisoft and other game companies will follow suit and explore similar approaches.

[Kaii]

Congratulations, A technical error In displaying ads while playing.
EU consumer law needs to chew these assholes a new one.

[TheColbertinator]

At this point the entire EU commission must be bribed

[Christopher]

The big note here is the built in ad-displays during gameplay and not that they happened. Start screen, cool. Gameplay? That shouldn't ever happen.

[Yi-Long]

"Start screen, cool."

Uhm, no. Start screen very much NOT cool either. There really need to be new laws implemented banning these companies from shoving ads down out throats at every opportunity they see fit.

[Crows90]

For free to play which is a market of games needing monetization through different venues. In those games this stuff is fine by me. But when you pay ..20, 40 ,60, or $70 that's when it is not okay to any degree.

[jznrpg]

Start screen not cool either

[walken7]

They're testing the waters, vote with your wallets.

[porkChop]

That's not a technical error. An ad can't be displayed mid-game without you creating the code/tech to make that possible first.

[-Foxtrot]

Seems like they were testing the waters and played the "Whoopsie" card when enough people complained.

[P_Bomb]

Not a fan of intrusive ads. If I’m annoyed, the odds of me buying said product decrease significantly. Keep games spam-free.

[Games1st]

"of course"

[Stanjara]

Games have all kinds of errors and bugs, but for some reason... store always works.

[Rainbowcookie]

It's like a caught burglar saying ..." I was walking and all of a sudden I fell into the house" 😅 ... we all know you're testing consumers and then play the whoops reverse card.

[shammgod]

LOL. they are full of shit!

[FullmetalRoyale]

It's not a bug, it's a feature!

[Father__Merrin]

I'd accept games with ads if the title was heavily discounted ie 19.99 brand new Instead of 59.99

[bunt-custardly]

In open world games like CP 2077 and GTA I don't actually mind real world billboard ads, in fact I have used a Blade Runner ads mod for CP 2077 and it just fits. For me on billboards it's not intrusive. A bit different to what's happened here though I understand that.

[shinoff2183]

This is where we're headed huh. Such a damn shame. I'd rather a can of Pepsi be laying around in a game instead of actual fking ads. This is a damn shame. This probably wasn't an accident as apposed to something accidently left they were experimenting with

[Barlos]

The worrying thing is that they can do this at all tbh.

[Chocoburger]

Ubishit continues to push boundaries on how low they can go.

The fact that this is even programmed into the game reveals their hidden intentions with their shovelware.

[archibold]

Assassin's creed peaked during the Xbox 360 era, and has been yearly shovelware ever since. How the hell are they releasing a high quality, 80+ hour game every year? They aren't - the boring gameplay and lack of innovation are shining examples of this.

But regular people eat that shit up. Just like CoD. Just like FIFA. Just like every yearly release franchise. The people we are telling to vote with their wallets aren't hearing the message, because they don't care enough about the gaming industry to even notice the discourse.

[CRASHBASHUK]

from the picture its on xbox? has it poped up on playstation too?