A New Single-Player Standard

In his recent Gamesindustry.biz article, Richard Browne argues that used games are killing the single-player market. He calls it the “games churn:” people buy a new single-player game, play through it quickly, and then trade it in. Another person comes along and instead of buying a new copy of the game, buys the cheaper, used copy. The cycle continues, and sales of new copies suffer in the long run.