Warner: DVD format war hurt movie sales

Warner: DVD format war hurt movie sales

Jon Fortt of Fortune.cnn.com writes, "Why did Warner Bros. choose last week to exclusively back the Blu-ray format for high-definition DVDs and ditch HD DVD, a move that could end the bitterest battle in the electronics industry?"

"Partly because the studio’s research turned up an alarming trend: the next-generation format fight hurt overall DVD sales this holiday season."

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