Mark Rein says Bungie "nailed it"

Mark Rein, vice president of Gears of War developer Epic Games, has been talking about the success of the Halo franchise and says it’s all down to its execution more than anything else.

The latest issue of OXM in the UK features an article about the effect of the Halo series, and why it’s become so popular after just three games. Rein is quoted as saying, "I don’t look at Halo and go, ‘That’s the greatest graphics’. I don’t look at Halo and go, ‘Wow those are the coolest enemies ever’. I look at Halo and go ‘They nailed it’. This game is so fun to play, everything works just right."

"Halo to me is just perfectly executed. Halo 2? Same thing. Again, great execution. They took it and made it a little bit better and they set a new storyline… same thing, perfect execution."