Bulletstorm Recruits Snoop Dogg For Promo Performance

Bulletstorm Recruits Snoop Dogg For Promo Performance

LStratford|15 years ago|Bulletstorm

In a fairly odd week for game marketing, EA has followed Killzone 3 and Homefront in some left-field marketing for their upcoming release, Bulletstorm. Through Facebook, US colleges will be able to vote to win an exclusive concert by the hip-hop godfather, Snoop Dogg.

Why get a rap star to promote a heavily metal/rock scored title? Star power, obviously.