AGDC 07: Blizzard gusts into Austin

President Mike Morhaime delivers opening keynote for dev expo with a talk on "How to Rule the World (of Warcraft)."

AUSTIN, Texas--Last October, the online-focused Austin Game Conference was purchased by CMP Group, the organizers of the Game Developers Conference. Now, nearly a year later, the first show under new management has kicked off.

The event's name has been changed to the Austin Game Developers Conference, but the content remains much the same. There are separate tracks for in-game audio and writing, as well as sessions dedicated to business and marketing issues, and the community-building challenges online game developers face.

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