Nivea teams up with Ubisoft
In rather an unusual but perhaps not surprising coalition of two brands, Nivea today announced that they will have a custom workout availble in the forthcoming Kinect title Your Shape: Fitness Evolved. The partnership brings together NIVEA, developers of the world’s best-selling body-care products, and Ubisoft, to offer a holistic, in-home program for consumers to sculpt their bodies leveraging Kinect™ for Xbox 360
