HD DVD Outpacing All Next-Gen Formats in Sales Growth

At the Entertainment Merchants Association (EMA) Home Media Expo 2007, the North American HD DVD Promotional Group yesterday announced that overall HD DVD hardware sales were up 37 percent from Q1 to Q2 2007, while software sales experienced a 20 percent increase in growth. The data is based on NPD reports, Nielsen Netratings reports and point of sale data from the studios. During the same time-frame, overall Blu-ray hardware sales saw a 27 percent decline from Q1 to Q2, and Blu-ray software sales were down 5 percent.

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