In DVD War, Both Sides Could Lose
Sure, Blockbuster has given Blu-ray a boost over HD DVD, but the high-definition DVD-format battles could be waged for years to come
When Atsutoshi Nishida took over as chief executive of Toshiba (TOSBF) two years ago, he had a simple plan: Avoid the commoditization trapping the consumer-electronics industry by creating key products like next-generation TVs and DVD players that break away from the herd and are clearly distinguishable from rivals’ products.
