"The PlayStation brand infiltrated the North American gaming industry on November of 1995. It was then that this virgin epithet made its mark and embarked on a decade and a half old journey to perpetuate on the idea on providing its consumers with new evolving technologies and experiences in regards to gaming. Entering the competitive industry during a time when both Sega and Nintendo had already dominated gaming, few skeptics thought Sony's newly conceived console would not fare well against the Sega Saturn or the Nintendo 64. Consoles like the overpriced Panasonic 3DO, the under-supported Atari Jaguar, and Apple Bandai's late-comer Pippin, were amongst many consoles that failed to penetrate the gaming industry with the brute force that both Sega and Nintendo had governed. However, with sheer determination, and a pretty hefty wallet, Sony fearlessly entered the already paramount plateau reserved by competitors Sega and Nintendo, and changed and matured gaming from that point forward."