SFX-360 writes: "It's October and it's time for basketball! Okay, I am a week and a month off but no one cares. This year 2K wanted to try something different for their NBA franchise by allowing you to create and develop your own player before the retail game hits stores. This will give you a heads up at the new My Player mode that will be introduced into this year's game.
As soon as the game starts you will be asked to create your player. After putting in your name you will choose your position like shooting guard, center, point guard, etc. In choosing your position will also be play styles. These play styles will show what kind of player you are. Each position has six to seven play styles. If you're a point guard you can be a defensive player, an all-around player, a three-point specialist, or an athlete..."
Examiner.com
"Gamers who are into sports games will need to check out the Xbox LIVE Deal of the Week this week to get their sports fix. Microsoft is offering discounts to four Xbox LIVE Arcade games, two game add-ons, and one avatar item."
In addition to the monumental success of NBA 2K10, the development team at Visual Concepts will receive an added boost this upcoming season by welcoming back longtime NBA 2K gameplay producer, Mike Wang. Bringing a wealth of knowledge from his deep experience in successful basketball titles, Wang will join an already impressive group of developers working on the next iteration of the franchise.
GFB writes: "2K Sports today announced that NBA 2K10 cover athlete, Kobe Bryant of the Los Angeles Lakers, and NBA 2K10: Draft Combine spokesman, Derrick Rose of the Chicago Bulls, will both appear at the NBA All-Star Jam Session on Saturday, February 13th at the NBA 2K10 All-Star Challenge presented by Nike Basketball."