HOLLYWOOD: Collaboration on the Upswing

The second half of the Hollywood and Games Summit covered how some parts of the games-film marriage are beginning to click, particularly between game and special effects studios.

Much of the development cycle of a film-based game takes place prior to finalization of the script, and certainly before cinematic coverage has been completed. Often, games are developed for years, whereas cinematic turnaround can take as little as eleven months.

With Marvel characters, the process is easier.

Said Chris Archer, executive producer at Treyarch, "It's easier to develop on [Marvel] characters because they've stood the test of time." Developing the game world for a thirty year old franchise gives designers a head start on the film.

"All of the mechanics of what the character can do, the designers have access to," added Kevin Feige, president of production at Marvel Studios, Inc.

Both companies are looking forward to a more collaborative future. "Shared Assets. That's the Holy Grail," said Feige.

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50°

The Indie Games Scene Is Carrying The Gaming Industry At This Point

Indie games are single-handedly carrying the gaming industry right now and it's about time they get their deserved recognition.

130°

Sony CEO says although AI "has been used for creation," it's "not a substitute for human creativity"

"AI is not a substitute for human creativity. We position it as a technology that supports creativity. Creativity resides in people. We will continue to contribute to people's creativity through technology," the CEO said.

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gamesradar.com
1nsomniac23h ago(Edited 23h ago)

...not yet but 100% within the next 10 years!

..Then Sony will use it like the drop of a hat. They're no different to the others.

isarai21h ago(Edited 21h ago)

They used to be 😞 sure it was always a business, and money's always the priority, but they used to have a very strong stance on supporting artists and creativity. "Dont f#@k with the artist" was a phrase they touted a few times back in the ps1-ps3 era, a philosophy carried over from their music branch PlayStation was created from. It's not COMPLETELY gone, but it's barely there compared to what it was back then, i just want them to return to that.

Eonjay2h ago(Edited 2h ago)

I am highly encouraged by their statement about human creativity. "Dont f#@k with the artist" is exactly what they are saying. But at the same time, I don't think people understand that Sony is a corporation. If they don't realize growth, they don't get to exist. When you say 'Sony', you are talking about a bunch of investors. To speak about them any other way is a illogical and incorrect. They haven't changed. They have been a group of investors since they became a public business.

isarai14h ago

Ugh, i really wish people would stop gambling people's livelihoods by turning a project/game into their political soapbox. Im all for statements and having your own opinion, but there's more people working on this than just druckman, ham fisting your political beliefs onto just seems inconsiderate for everyone elses job security when it can result in a failure due to people avoiding it for that reason.

I play games for escape, im so tired of nearly every AAA game blatantly dragging real world issues to shove in my face when I'm trying to take a break from it all. They don't even bother to be subtle about it, quite the opposite, it's blasted and force fed to you and it's just getting exhausting

Einhander19724h ago

People are taking a whole interview and cutting it down to clips that make him look bad and take what he actually was saying out of context. For example he also said things like this AI has "ethical issues we need to address"

-Foxtrot4h ago

@Einhander

Why defend him at this point?

It’s not taking things out of context, he said what he said.

Old ND would never talk about soulless AI taking over so many creative things they are well known for. The whole “ethical issues” is just a good PR spin people who push this crap fall back on to make their statements not seem as bad. So many AI lovers do this.

AI has no place is so many creative based things.

Einhander19724h ago

Well yeah, because everyone else is using it so they need to stay competitive. It's the same as paid online, they didn't want to go that route but their competition was making so much money they needed to add paid online just to keep up.

RaiderNation1h ago(Edited 1h ago)

AI will never replace humans in game development in terms of conceptualizing new games. Humans still need to come up with the ideas and what they want to implement. However much of the day to day menial coding could be AI driven to reduce production time and team size. I could also see AI being used for bug testing/optimization that could lead to better quality games at launch. I'm actually very optimistic about how AI can positively impact game development.

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XiNatsuDragnel22h ago

Good statement but hopefully this holds up

NotoriousWhiz3h ago

People that aren't software developers just don't understand the benefits of AI. People who's only exposure to A.I is the Terminator movie and other related sci fi films won't understand the benefits it provides.

It's not about replacing human labor. It's about making human labor easier.

Many years ago, I had laser eye surgery done. It was performed by a robot. The doctor took my measurements and calibrated the machine to make sure it would do what needed be done. And then the robot corrected my vision in 10 seconds.

15 years later and I still have 20/20 vision.

Eonjay2h ago

AI in and of itself is not a 'bad'. Money is bad. Money is evil, and corporations will do whatever they can to get more of it. They will find ways to implement AI to replace as may jobs as possible. This isn't even up for debate. It is the charge of the corporation to maximize returns for the investors. They have no choice. I'm a developer and I know that my job will absolutely be replaced. Therefore, I have decided to become an AI dev. AI has a lot of potential to help us solve problem on a scale most can't even imagine. The issue, as ever is that our monetary system only ever allows us to focus on greed and fiscal growth.

But I am a pragmatist. Perhaps an AI model can be built to help protect us from our most dangerous instincts and habits. And perhaps Congress can pass laws to protect us from people who would use AI to manipulate and control us (spoiler: they wont).

60°

The Digital Dragons 2024 conference event was a huge success story

"Three days filled with specialist lectures delivered by almost 200 speakers, three thematic summits, and over 2600 guests from almost every corner of the world - the capital of Małopolska became the capital of the games industry for a few days.

Organized by the Krakow Technology Park, the Digital Dragons Conference once again showed that Poland is attracting more and more attention from the world's biggest industry tycoons for a reason." - Digital Dragons.