As the breakout genre continues to expand on the App Store, more developers are beginning to tweak the concept to build a new experience for the gamer. Reflexion is a great example. Its innovative gameplay, which involves "drawing" the paddle, kept us hooked for hours.
Reflexion's main attraction is its unique, unconventional gameplay. Instead of moving a paddle along the bottom, you can draw one anywhere you wish. You can shake the device to slow down the ball for a period of time, although this drains your points. The controls are simple and work well, meaning just about anybody can pick up and play.