320°

Ubisoft - The Safest and Most Boring Developer

With the recent Ubisoft releases of Watch Dogs Legion and Assassin's Creed Valhalla, I should be excited. But really, I don't care.

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fictiontalk.com
RickRoland1673d ago

Agreed. Their games do nothing for me.

NeoGamer2321673d ago

I don't know why safe and boring is bad though. At least when I buy a Ubisoft game, I know what I am getting. The biggest complaint I have in the Ubisoft games is that the story telling is weak. If you were to improve that part of their games it would at emotion and personal connection to their games which would change a lot of the thought around safe and boring. To me, most Ubisoft games ship mechanically sound and well tested.

bouzebbal1673d ago

Last game I bought was Rayman Origins, before that AC2.. I don't like what they do, and I can see I'm not the only one

NeoGamer2321673d ago

@bouzebval
I don't disagree that the games "do nothing for most gamers". But, in art and entertainment worlds there is art and entertainment that "play it safe" and "don't do anything new" but do it well enough that they people buy their products and it fills gaps while people wait for the big innovations and new great stuff.

Not every game developer is an innovator. They work to differentiate themselves and sell their products. Ubisoft does this by doing nothing really new and playing it safe. Others take more chances, yet others are even more boring and safe. At least when I buy a Ubisoft game, it feels like it was well tested and I know what to expect.

RaiderNation1673d ago

"I don't know why safe and boring is bad though. At least when I buy a Ubisoft game, I know what I am getting. "

Wow. Because thats what I buy games for...predictability.

TheOptimist1673d ago

Why would you pay for something that doesn't surprise you in the least.

I would never pay for a rehashed product no matter how "polished it is"

ABizzel11673d ago

I don't think safe is bad or boring, but Ubisoft has a severe lack of newness and diversity. They have been making the same games for 2 going on 3 generations now, with multiple iterations per generation, with the same rinse and repeat mechanics.

For some people having the same routine in life is brings them comfort and keeps things nice and even. Whereas, other people have a broader range of diversity in their life bringing them higher highs for the better, and lower lows for the worse. It's a give and take.

Ubisoft is that same routine person (and to be honest EA and Activision fit this as well), where there's nothing really new to expect. Whereas, developers who take risk are the ones who produce either new AAA IP's, games that make you think and feel, or revolutionize what we think about games, genres, or mechanics.

We all love new exciting AAA IP's, but safe also has it's place as obviously millions of gamers buy COD, Assassin's Creed, Sports, every year / every other year, even if most of those safe games are not for me.

neutralgamer19921673d ago (Edited 1673d ago )

there biggest is they think quantity equals to quality. Some of their games could be great if they were actually shorter and required less grinding. On top of that they thought it was a great idea to add micro transactions to single player games especially the kind that affect the actually gameplay/enjoyability as in XP BOOSTERS

once UBI has made a open world game they will use same/similar gameplay features for most of their upcoming open world games. It was very recently that they went away from gameplay feature of climbing towers to reveal map locations. They do the same thing again and again and have become boring/repetitive

on top of all that they downgrade their games and launch with bunch of bugs/glitches

UBI can't keep this up they are the next publisher to go under or sell. I don't think people realize how UBI isn't doing well financially

https://www.youtube.com/wat...

this guy explains everything going on at UBI and this guy also predicted Bethesda will be sold

https://www.youtube.com/wat...

https://www.youtube.com/wat...

RosweeSon1673d ago

Because it could be exciting and exceptional. I like some Ubisoft games but each and every year no. Every other year wouldn’t be so bad but they literally churn the games out and it shows hence they always score 7-8 rather than 9-10s

Profchaos1673d ago

Agree it was my main issue with WD legion the standard open world was good enough but not forming a connection with its cast just made it boring. Wd2 on the flip side was a real highlight for me as the conversations between characters was excellent among the standard open world gameplay wrench and Marcus really brought some ice into it

Dragonscale1672d ago

So boring isn't bad? And thats why these games keep getting churned out because people keep buying this crap. Every game is pretty much a reskin of the last, with the same old combat, quests, progression and loot boxes. No thanks ubisoft.

NeoGamer2321672d ago

@Dragonscale
If every game has to do something new and exciting we would see about 5 games a year.

Doing an existing formula well is perfectly fine. Some may think it is boring, but that is not true. 95% of the world is boring if you take that approach because almost everything has been done before and is being done the same way.

Ubisoft uses an existing formula for many of their games. They do it well. But, as I have stated they could do better if their stories were more engaging and personal. Currently they really don't have stories in their games. Or the stories are more like guides then actual stories.

+ Show (7) more repliesLast reply 1672d ago
NecrumOddBoy1673d ago (Edited 1673d ago )

Ubisoft has their other studios that make smaller games like Rayman, Valiant Hearts and, Child of Light. Those are not boring at all. Their openworld titles have just fallen into a formula that’s over saturated which causes the Ubi-fatigue.

monkey6021673d ago

Those studios and projects are gone. UbiArts are dead. Child of Light and Valiant Hearts were made at the beginning of the ps4/x1 gen and nothing in that range has come since

Muzikguy1673d ago

I haven't cared about Ubisoft since the days of the original Watch Dogs. That game did it for me right there.

Rebel_Scum1673d ago

I still like a good far cry game. AC Origins was good but too long and massive.

I agree with the headline though.

Psychotica1673d ago

How can a game be too long or massive? I mean it's not like you have a time limit to finish it.

LabRat1672d ago (Edited 1672d ago )

@psychotica - as people get older they tend to have less time to game. And with how many games get churned out every year...yes people do want their games to be able to be finished in a reasonable time so they can enjoy more

roadkillers1673d ago

It is funny. They create a very innovative game (Assassins Creed, Far Cry, Raymon, Prince of Persia, Watch Dogs) and they kinda do incremental improvements

Gameseeker_Frampt1673d ago (Edited 1673d ago )

We can thank gamers for that. Want to see some truly original Ubisoft games? Check out 2007 Assassin's Creed and 2008 Far Cry 2 which are pure gameplay experiences instead of safe, mindless collectathons. Want to guess which games of their franchises are crapped the most upon by gamers? Same 2 games. We spoke and Ubisoft listened.

GreatSako20201673d ago

Those two games are when I realized Ubisoft games are boring. Ubisoft was boring since forever.

agent45321673d ago

Agreed, those two games are not as popular not praised as their other games...

PersonX1673d ago

I like their open world games, much better than boring linear games.

ClayRules20121673d ago

I respectfully disagree. I’d rather play a linear game such as the first 3 Uncharted games (4th being wide linear/my personal favorite) over any and all of Ubisofts open world games. hey look nice, and beautiful at times. However, they fail to have real personality/life and attention to detail to the likes of what Rockstar with GTA 5/RDR2 & CDPR delivered with the masterpiece TW3, not just the worlds, but gameplay design, and if that’s not impressive, just the quality/writing/performances in the main story’s and than on top of that, the side quests in the Witcher and Dynamic world events in RDR2. Ubisoft just doesn’t seem to care enough to bring their own unique flavor and polished quality that a studio of their size and resources should be able to produce.

I’ll add HZD in there with RDR2 and TW3. One of the best games this gen for me personally, in general, but in terms of open world, easily bested any of Ubisoft’s open world games I’ve played, and I’ve played most of them. Horizons a masterpiece.

Having said that, I am genuinely happy that you yourself do find enjoyment in Ubisofts open world games. I’m glad you get your moneys worth!

LucasRuinedChildhood1673d ago

I know I'd rather play Starfield, the next Elder Scrolls, Fallout, etc over just about any Ubisoft game these days. Definitely not buying Legion or Valhalla when my PS5 arrives.

GreatSako20201673d ago

Not even close. I would play any Fallout game over Ubishit games

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80°

Inside the ‘Dragon Age’ Debacle That Gutted EA’s BioWare Studio

The latest game in BioWare’s fantasy role-playing series went through ten years of development turmoil

In early November, on the eve of the crucial holiday shopping season, staffers at the video-game studio BioWare were feeling optimistic. After an excruciating development cycle, they had finally released their latest game, Dragon Age: The Veilguard, and the early reception was largely positive. The role-playing game was topping sales charts on Steam, and solid, if not spectacular, reviews were rolling in.

HyperMoused2d ago

Its easy they called the die hard fans people in their nerd caves who will buy anything and then went woke to reach modern audiences....insulting the nerds in their caves along the way showing utter contempt for their fan base. very hapy it failed and any company who insults their fan base and treat their customers with contempt and insults, in future, i also hope fail.

neutralgamer19921d 23h ago

It’s disappointing but not surprising to see what's happening with Dragon Age: The Veilguard and the broader situation at BioWare. The layoffs are tragic — no one wants to see talented developers lose their jobs. But when studios repeatedly create games that alienate their own fanbase, outcomes like this become unfortunately predictable.

There’s a pattern we’re seeing far too often: beloved franchises are revived, only to be reshaped into something almost unrecognizable. Changes are made that no one asked for, often at the expense of what originally made these games special. Then, when long-time fans express concern or lose interest, they’re told, “This game might not be for you.” But when those same fans heed that advice and don’t buy the game, suddenly they're labeled as toxic, sexist, bigoted, or worse.

Let’s be clear: the overwhelming majority of gamers have no issue with diversity, LGBTQ+ representation, or strong female leads. In fact, some of the most iconic characters in gaming — like Aloy, Ellie, or FemShep — are proof that inclusivity and excellent storytelling can and do go hand in hand. The issue arises when diversity feels performative, forced, or disconnected from the narrative — when characters or themes are inserted not to serve the story, but to satisfy a corporate DEI checklist. Audiences can tell the difference.

When studios chase approval from a vocal minority that often doesn’t even buy games — while simultaneously dismissing loyal fans who actually do — they risk not just the success of individual titles, but the health of their entire studio. Telling your core customers “don’t buy it if you don’t like it” is not a viable business strategy. Because guess what? Many of us won’t. And when the game fails commercially, blaming those very fans for not supporting it is both unfair and self-defeating.

Gamers aren’t asking for less diversity or less progress. We’re asking for better writing, thoughtful character development, and a respect for the franchises we’ve supported for decades. When you give people great games that speak to them — whether they’re old fans or new players — they will show up. But if you keep making games for people who don’t play them, don’t be surprised when those who do stop showing up

Armaggedon1d 17h ago

I thought the writing and character development were fine. Sometimes things just dont resonate with people.

90°

Report: Just Cause 5 Was in Development at Sumo Digital, But Got Cancelled

Recent evidence we discovered indicates that the next game in the Just Cause series may have been canceled, potentially two years ago.

RaidenBlack4d ago

NOooooooooooooooooooooo....... ..............

mkis0073d ago

Well if it went back to being more like 3 I would have liked it. 4 was crap.

280°

Bend Studio Reportedly Lays Off 30 Percent of Staff Following Live-Service Project Cancellation

Sony's Bend Studio lays off 30 percent of its workforce following the cancellation of its live-service project.

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twistedvoxel.com
Jin_Sakai4d ago

And to think we could’ve been playing Days Gone 2 by now.

RaidenBlack4d ago

I would even pay 80 bucks for an UE5 based more immersive Days Gone 2 .... or even a new Syphon Filter.
But nah .... rather lay off staff & re-remasters Days Gone i.e Days Gone Reloaded.

Cacabunga3d ago (Edited 3d ago )

Stubborn Sony not wanting to listen to fans is paying the price of its arrogance. They could have let these studios grow and do what they do best and let others like Bungie maybe make gaas for those who want it.

Days Gone 2 is obviously what they should focus on next. We’ve had enough remasters and reeditions of the first one

Profchaos3d ago

Sony's not paying the price its workers are.

z2g3d ago

They were listening to the money that games like Fortnite were pulling in. Market research shows service games when successful make more money. It’s a gamble that Sony was too cocky to worry about. Now ppl are losing their jobs in an economy that’s gonna slow down any minute.

gerbintosh3d ago

@Profchaos

The workers let go were probably hired for the live service game and released now because it was cancelled

jznrpg3d ago

People needed to buy the first game! And not at 20$

neutralgamer19923d ago

I understand the argument that if fans truly wanted a sequel to Days Gone, they should've supported it at launch at full price. But that perspective misses a lot of important context.

First of all, Days Gone launched in a broken state. It needed several patches just to become stable and playable. For many gamers, paying $60 for something clearly unfinished just wasn’t justifiable. That wasn’t a lack of support—it was a fair response to a product that didn’t meet expectations out of the gate.

Despite that, over 8 million people eventually bought the game. It built a strong, passionate fanbase—proof that the game had value and potential once it was properly patched. A sequel would’ve had a much stronger foundation: a team that had learned from the first game, a loyal audience, and way more hype around a continued story.

But Days Gone also had to contend with another challenge—it was unfairly judged against other first-party PlayStation exclusives. Critics compared it directly to polished, masterful experiences like Uncharted, The Last of Us, and God of War. And while those comparisons might make sense from a branding perspective, they didn’t reflect the reality of the situation.

Studios like Naughty Dog and Santa Monica Studio had years—sometimes decades—of experience working with big teams and high budgets on flagship titles. Days Gone was Sony Bend Studio’s first major AAA console release in a very long time—their last being Syphon Filter back in the PS1 era. Before that, they were mostly focused on handheld games. Expecting them to match the output of the most elite studios in the industry, right out of the gate, was unrealistic and frankly unfair.

The harsh critical reception didn’t reflect the potential Days Gone actually had, and it probably played a big role in Sony's decision not to greenlight a sequel. Instead, they pushed Bend and other talented studios like Bluepoint toward live service projects—chasing trends instead of trusting the kinds of games their fans consistently show up for. Many of those live service games have since been canceled, likely wasting hundreds of millions of dollars and valuable time that could’ve gone toward meaningful single-player experiences.

So when people say, “You should’ve bought Days Gone at launch if you wanted a sequel,” they’re ignoring the bigger picture. Gamers didn’t reject the game—they waited for it to be worth their time. And once it was, they absolutely showed up. That should’ve been seen as a foundation to build on, not a reason to walk away from the franchise

InUrFoxHole2d ago

@neutralgamer1992
Has a point. I supported this game day 1. There was either and audio sync issue or a cut scene issue that ruined the game for me early on. I dont blame gamers at all for holding off until it meets their standard.

raWfodog3d ago

I seriously wonder who makes these types of decisions. Days Gone was a solid game. It didn't get that much love at first but people eventually saw the diamond in the rough. The ending basically guaranteed a sequel, but someone said "nope, let's pitch a LS game instead". And the yes-men were all "Great idea, sir!!"

+ Show (1) more replyLast reply 2d ago
-Foxtrot4d ago

Urgh. Jim Ryan’s sh***y GaaS plans still ripple across their studios even today.

Such a shame, they should have just been allowed to make Days Gone 2.

Sony need to truly let go of their live service plans once and for all.

OMNlPOTENT3d ago

Agreed. I think the live service era is dead. Even titans like Destiny are starting to fall apart. Sony needs to shift their focus back to their single player games.

ABizzel13d ago (Edited 3d ago )

I don’t think the GaaS overall was a bad idea they’ve seen the success of others, however, forcing all your studios to focus on it was absolutely insane.

Those kind of games are backed by hundreds if not thousands over 1,000 developers working on those games year-round even after release for continuous new content monthly, quarterly, and huge annual or bi-annual updates. It was stupid to expect taking your single-player focused studios and have them become GaaS focused studios when many of them have skipped Multi-player modes the entire last generation (a stepping stone into GaaS).

He was after his Fortnite, Apex, etc… and I feel they could have found that by building a singular new studio dedicated to helping developers like Naughty Dog bring Faction 2.0 to life. At most they should have had:

Factions 2.0 GaaS (PlayStation’s Open World Survival)
Destiny 3 (Bungie needs to revamp Destiny)
Horizon GaaS (PlayStation’s Monster Hunter)
A new AAA IP

That’s it. I mean technically Gran Turismo is a GaaS so that could count, and an Open World InFamous meets DC Universe Online could work with custom hero / villain classes.

raWfodog3d ago (Edited 3d ago )

"I don’t think the GaaS overall was a bad idea they’ve seen the success of others, however, forcing all your studios to focus on it was absolutely insane."

What's more interesting is that SIE was not actually 'forcing' their studios to make GaaS games. I have to find the article again but it was explained that these studios knew about Jim's plans for GaaS games and typically pitched those types of games to SIE because they would have a better chance of getting greenlit for production. They were chasing dollars instead of their ideal games.

Edit: I found the article. Take it for what it is, lol

https://wccftech.com/playst...

ABizzel12d ago (Edited 2d ago )

@ra

I don’t think they were forcing all of their studios, however, that initiative didn’t just come out of no where. Jim Ryan’s entire purpose was to make PlayStation more profitable than ever, and a collection of successful GaaS across platforms would have definitely done that. Based on his talk tracks and interviews he is a numbers guy, and he and Herman Hulst ran with this GaaS solution to all the PlayStation teams.

And when your CEO says this is what we’re getting behind and what the company and shareholders want going forward, everyone falls in line and pushes towards it.

Naughty Dog probably wanted Faction 2 with or without influence.

Sony Bend wanted Days Gone 2 and it was shot down, and now more than ever it makes way more sense, since the game, while initial impressions were slightly above average (which at the time wasn’t good enough being compared to God of War, Ghost, TLoUs, etc…), has found a cult following and has ended up selling extremely well across both PS4 and PS5. But instead they were dropped into this GaaS IP that failed and now they’ve wasted years of development when Days Gone 2 could have already been released or releasing.

4d ago
Obscure_Observer4d ago

Sony literally sent Playstation studios into a death trap!

They forced studios into this GaaS bs just cancel their games midway in development and fire thousand of people in the end!

WTF is happening over there? Why those CEOs still got to keep their jobs after billions and billions dollars invested in new studios and games just to so many developers fired and projects canceled in the end?

This is the worst generation of Playstation! Period!

CrimsonWing693d ago

Jim Ryan got fir—err I mean, retired.

anast3d ago

Jimmy followed Phil's advice.

3d ago
raWfodog3d ago (Edited 3d ago )

They didn't actually 'force' their studios, per se, but the initiative was certainly there.

https://wccftech.com/playst...

-Foxtrot3d ago

They didn't have a choice lets be honest, a new boss comes in and lays out all these plans....what are any of them going to do? Pitch a single player game with none of the things that guy is asking for? You're just asking to be given less funding, less notice, less resources and the like. or maybe you're scared incase the guy decides to get rid of you for someone who will actually give him things that he wants.

They didn't get brutally forced but they had no choice but to go with the flow or Jim would find someone who would.

raWfodog3d ago (Edited 3d ago )

@Foxtrot
No, they definitely had a choice but many chose the path of least resistance.

We have plenty of single-player, non-LS games that began development during the LS initiative. Those projects obviously got greenlit for production. These studios just needed to have good ideas for single player games, but most just chose to come up with half-assed LS pitches.

slate914d ago

Can't believe Sony has been shooting themselves in the foot this gen. Abandoning what made them great to chase industry trends

Skyfly473d ago (Edited 3d ago )

Alanah explains the reasons why in this video which goes into more detail: https://www.youtube.com/wat... But its basically down to appeasing their shareholders

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