Can console gaming survive a $10 price increase?

2K Games recently announced the price for NBA 2K21 on next-generation consoles, and to the surprise of the gaming community, it came in a $70, a whole $10 more than we are used to. This has led a lot of people to theorize that all next-gen games will be at a $70 price point.

It’s been a long time since the price of games increased, or rather, it’s been a long time since the price of games were standardized.