Ever since the original PlayStation hit the market in 1994, Sony's series of videogame consoles has stuck to the numbers. No "Super," no "Max," no "Code Red Xtreme"; just PlayStations 2, 3, and 4. With such unwavering consistency, the name of the next iteration has been a question only in the most technical sense—but Sony Interactive Entertainment CEO Jim Ryan is still ready to answer it. The console, he tells me, will be called PlayStation 5. "It's nice to be able to say it," he says. "Like a giant burden has been lifted from my shoulders."