Sony is describing the PlayStation 5 as a niche product for hardcrore gamers, which is both an evolution of the PlayStation brand and a shift in messaging for the console manufacturer.
The Pokemon Company had retail sales worth of 10.8 billion US Dollars in the year 2023, based on the latest report.
that merch tho.
ridiculous the numbers they pull in, which makes it even worse when i think about the low budget broken games they make. or have made recently
Bitmap Bureau has announced its plans to release Xeno Crisis to the Game Boy Advance in both physical and digital form.
We've wrapped up our live interview with Boosteroid. Lots of new information released about the cloud service:
- New datacenters (Brazil, California, Omaha)!
- New AMD hardware coming. Specialized for Boosteroid.
- Cloud Gaming User Counts
- Boosteroid Coming to Vehicles!
- New Smat TV Apps
It's not a shift in messaging. Sony is doubling down on core gamers that got them where they are now. Instead of chasing casuals like their competitors seem to care about again and again because they are looking for more profits from blind spenders that don't read the fine print.
Sticking with what they have done best and those who support that every generation is Sony's focus. Doesn't mean they won't prepare just in case the core consumers change their habits. But PlayStation sales each generation tells Sony that there is a base that care about a variety of quality games, fairly priced consoles for what you get and the value over time without paying extra cost.
Others are trying to change things to fit their agendas and using influencers to get there. Sony would rather be dragged as long as they can by digging their heels in the dirt. Hopefully they can hold out for as long as they can.
I mean hard to classify your product as "niche" when you are selling the most of it. The PS5 will be marketed exactly the same as the PS4 was. A place to play great games.
How do you describe the most successful platform in an industry as a niche device? At that point the term niche just loses all meaning
It wont make a difference, but Forbes needs an article to write and will try and sell this as a bad thing or something.