550°

NPD Analyst On Sony’s E3 Showcase: ‘Looks Like They’re Shifting Focus To More Short-Term Window’

NPD Group analyst believes Sony possibly has "tons of new things planned."

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gamingbolt.com
CaptainOmega2548d ago

It's quite possible that Sony has announcements planned for other conferences coming this year. E3 isn't the only basket that Sony needs to put their eggs into. I think part of this strategy is to keep momentum going for a longer period of time. Why be excited about video game news once a year when you could be excited upwards to 4 times a year?

King_Lothric2548d ago

Sony confirmed they still has unannounced exclusive games.

thatguyhayat2548d ago

In shu we trust. It was soo weird not seeing him at E3 but he has confirmed theres more games unannounced for ps4. We still have gamescon, TGS and maybe psx

Skull5212548d ago

I think PS5 is just around the corner and they weren’t ready to show off those projects yet.

jznrpg2548d ago

I would assume Sony always has something unannounced at all times.

UCForce2548d ago

@Skull521 You think so ? Because PS4 is doing pretty well. They will show PS5 but for a right moment.

S2Killinit2547d ago

I think Sony knows that Microsoft is likely to release their next console at some point in the next 2 years. So, logically, they want to wait and release their PS5 slightly after MS's console. But, it makes sense that Sony hold off some big game surprises to coincide with MS's console, to hold things off until PS5 arrives.

I don't think Sony needs to release their PS5 in a rush, with the way PS4 sells, Sony can afford to hold off and just reap the profits from all the PS4s out there.

+ Show (3) more repliesLast reply 2547d ago
rainslacker2548d ago

I think they may have a reveal prior to another major event. TLOU2 was actually just kind of thrown out there before PSX, then not shown at said conference.

I think the more recent showing of things coming sooner is because Sony has so much coming, that they don't want to just add more stuff on top of their current marketing. 4 big games shown, along with their marketing deals makes them have a pretty strong position for the short term, and it's only building on the long term image of the brand itself.

Sony doesn't need to rush things IMO, but I don't think that the current E3 showing was done because they just want to move more towards the short term marketing approach. Sony, historically, has done pretty well with the long wait game in terms of its software. To date, it seems to keep people excited for the brand.

I've said it before, its never been a problem to announce things 2-3 years out in the past. But a company has to be careful not to put so much out there that everything gets lost in the fray. MS for instance showed a ton of games at their conference. Even though most are multi-plat, and it was great to watch, very few of those games went on to get a lot of media coverage. On the flip side, the 4 games showcased by Sony, have gotten a lot of press. COD and Destiny 2 aren't getting that much press because so little time was spent on them...coupled with the format. But even now, I'd have to go and look up what other games even Sony showed. And that's usually how it is at these conference. A few games stand out, the rest tend to get relegated to filler content.

Sam Fisher2548d ago

I just wanna ask, its a little off topic but whats up with alot of articles saying impending doom for sony, last time i checked sony is raping on the games department

CaptainOmega2548d ago

Probably bc of their E3, and this current Fortnite drama. Pay no attention to the attention seekers.

mcstorm2548d ago

It's just people tbh. For years now it's been about how Nintendo and Microsoft are doomed and will pull out of hardware sales now they have both started to push on again with the switch and Xbox one X. As well as sevices like game pass. People are looking at Sony doing something as there dose not seem to be much noise about how well the pro is selling and VR has kid of fallen flat to. As for sales though the PS4 is still the best selling console and they have had a steeler year for exclusives to. Just how it is esp on this site as people really believe in only one product and create no news or issues out of anything they can.

Silly gameAr2548d ago

There's so much good info and actual news, but people are choosing to approve the manufacturered drama articles. It's pretty sad.

FinalFantasyFanatic2548d ago (Edited 2548d ago )

I guess people just want it to fail despite how obviously good things are for Sony and ps4 owners. Sony's at the point where they don't need to be vocal because they have the gen on lock down and plenty of games to carry them for the next 2 or 3 years.

GNCFLYER2547d ago

The fanboy and media push for MS is unparalleled. Sony has a 2 to 1 install base and you would never know if you were new to gaming.

It's all negative, and it's the most frustrating thing about being a Sony gamer. Load up a site to check out what's new and its doom. Flip to the xbox side to check out the sunshine and rainbows.

The really sad part is its grown men doing it.

+ Show (2) more repliesLast reply 2547d ago
starchild2548d ago

Seems like a good strategy.

OB1Biker2547d ago (Edited 2547d ago )

People say Sony has become arrogant. I say E3 has become arrogant. This was the first time Ghost was shown at E3. Its very much a reveal and a full demo walkthrough at that. It 'doesn't count' because it was teased at PGW? Arrogant they are.
Its also the first time TLOU II was at E3.

3-4-52547d ago

I think Microsoft & Sony want to somewhat copy the Nintendo Direct style of having 5-7 updates spread out over the year.

That is why not everything is packed into Nintendo's E3 Direct's...they save more for later.

+ Show (3) more repliesLast reply 2547d ago
-Foxtrot2548d ago

This is how I saw the show and what I got from Shawn Layden when he told us a month before that they would be having a smaller show. They've been called for showing games too early so I think they knew there would be no point in announcing anything brand new. I say get the games you have already announced firm release dates then announce new things closer to it's release.

MuddyWaters2548d ago

The problem with that assessment is only 1 out of those 4 actually has a ship date. We could essentially still have 3 of them not out before the next E3.

smashman982548d ago

You have to look at when Sony has been announcing these dates. God of wars date was revealed less than two months before release. Spiderman was revealed a couple months ago to be coming in September. Detroit had similar treatment. It's likely they're waiting until they're sure the games can make the release as opposed to announcing dates and not meeting them.

UCForce2548d ago

Then you didn’t follow how Sony tactic work when come to release date. Sony did with Horizon Zero Dawn, God Of War and others. Ghost of Tsushima, Death Stranding and The Last of Us Part 2 maybe don’t have release date yet, but i’m sure Sony will announce when their first party developers ready for it.

nucky642547d ago

so, if those three don't release till fall of next year - you think this is a problem? i don't see it as a big deal.

rainslacker2548d ago

To me, I think it's because they wanted to make sure those 4 games got the most press. Announcing a new IP, particularly if it's popular, could take away from that. Its kind of a balancing act. Sony didn't show much, but what they did show seems to be getting a lot of attention. The big 4 games obviously, but then things like RE2 and Nioh2 are also getting some press. The games at MS conference, which were plentiful, aren't really getting as much attention. The staples are getting some, then a couple of the bigger announcements they showed as well, but I'd say 3 out of 4 games they showed has barely gotten anything more than an article or two.

SuperSonic912548d ago

Yesterday Nintendrones were hating on Xbox One's sales and market share threathening that Switch will outsell the Xbone this year. Now they suddenly became best of friends.
Kidtendos are like politicians.
LOL

2547d ago
2548d ago Replies(1)
salmonade2548d ago

Of course they do. Sony themselves says they're 'doubling down' on games and Playstation. Think about it... doubling the already massive output they've already been doing. Sony are going to destroy the competition next gen as well. Just wait and see.

The Wood2548d ago

Doubling down. . . . That's just being mean to the opps. I mean. . . Wasn't the last 2 years of releases enough Sony. . .. . Show them some mercy😂

PowerOfTheCloud2548d ago (Edited 2548d ago )

Well, in return for the others teaming up (under shady ms' lead) trying to put pressure on sony to open up their huge playerbase to the competition, sony should just stomp them in the dirt by giving gamers even more of what they want the most, top notch AAA games. ^^

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70°

Warhammer 40,000: Boltgun 2 devs praise games like Space Marine 2 for "lowering the barrier"

Warhammer 40,000: Boltgun 2 developers discuss the huge success of Space Marine 2 and its effect on the series as a whole.

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videogamer.com
Jingsing1d 22h ago

How about an official level editor for Boltgun?

220°

Phil Spencer Teases 2026 As A "Really Special Year" For Xbox

2026 will mark the 25th anniversary of Xbox, and Phil Spencer has teased it as a "really special year" for the games division.

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twistedvoxel.com
TheEroica2d ago (Edited 2d ago )

You got downvotes by pathetic gamers for feeling hopeful about good games coming out next year. Imagine how small your brain must be to downvote someone excited for future gaming joy? It is pretty neat to see people's world view blow up in front of them as they realize Microsoft has put themselves in a driver's seat that Sony hasn't been able to touch all generation.... What's even more pathetic is the same people downvoting you are the same people wishlisting Microsoft games on their ps5s 😂

P_Bomb2d ago

“Imagine how small your brain must be to downvote someone excited for future gaming joy?”

My dude your post history shits on EVERYTHING. You never have a good thing to say about anything lol! 🤣

PanicMechanic2d ago (Edited 2d ago )

“Getting ready for those GaaS reveals! Sony is a shadow of themselves this gen.”

You literally said this a couple of days ago. Start applying the clown make up, you hypocritical jester

derek2d ago

Yep we'll see, they have alot releasing next year.

RaidenBlack2d ago

NGL, next year might be one of the best years in gaming ... starting off with RE9 and GTA VI ...
and then all the good games that's been cooking
Pragmata, Sands of Time, Saros, Gears E-Day, 007 First Light, Blood of Dawnwalker,
Mortal Shell II, Onimusha, Marvel1943: Rise of Hydra
current-gen only Infinity Ward's CoD, Duskbloods
+ My guess: Wolverine, Exodus, Mudang, Crimson Desert, Clockwork etc ...
~ seems like it might get too stacked

1Victor2d ago

@rokos:”Hopefully “
I downvoted you not for been hopeful but because I have seen the same “NEXT YEAR WILL BE SPECIAL “ comment for the last 10+ and hasn’t seen anything special from Microsoft.
I hope next year will be the one that everyone been waiting for since the last 3 years of the Xbox 360, it have to be after over $80 billions spent on acquisitions.

Lightning772d ago

So the new excuse is they don't count because it's from the ABK now huh. I guess all those 3rd party games count even less because they don't own them. According to your always crappy logic.

InUrFoxHole1d 21h ago

Lol. You haven't seen anything special? Do you even game?

OtterX2d ago

Always with the "next year..."! 😂

neutralgamer19922d ago

I don't know they have delivered this year and even last year. And they have a lot more content in the pipeline right now than anyone else. We can't just keep hating on MS

Indiana Jones
South of midnight
Avowed
Flight simulator
Hell Blade 2
Minecraft update
Gears of war reloaded
Indian Jones:expansion
Gears E day
Clockwork revolution
Fable
Doom the dark ages
The outer worlds 2
Grounded 2
Call of duty

OtterX2d ago

How many of those titles were just buyouts of companies that were going about making their games anyways? *Throws cash - "Oh look what we made!"

dveio2d ago (Edited 2d ago )

This list, that's been posted again, and again, and again in every single topic like this, contains almost nothing, literally almost nothing from Microsoft's own creational thoughtprocess.

It's a bunch of former 3rd party IPs.

Now even slowly returning to Playstation in some cases like Indiana, Hellblade, probably Starfield soon too, after they were made exclusively to Xbox on purpose.

Due to Microsoft's lack for own IP material except Halo & Forza. Which, the lack of, was the sole reason for all of it to happen in the first place anyway. Please don't pretend it wasn't.

And just look at all the games that come from Obsidian alone.

You really think Obsidian wasn't already working on Avowed and South of Midnight even without Microsoft buying Zenimax?

Microsoft delivered nothing but cheques.

OtterX2d ago (Edited 2d ago )

@dveio THIS. Lol, this dude thinks Call of Duty wouldn't exist without Microsoft! smh 😂

neutralgamer19922d ago (Edited 2d ago )

Common narrative I see often — that Microsoft shouldn’t get credit for the games its studios release because they “just bought them.” But this viewpoint ignores key context and sets a double standard that other platform holders aren’t held to

No one is saying these games wouldn't exist at all without Microsoft. But let’s not pretend that having a trillion-dollar company backing a studio doesn’t make a massive difference. Obsidian never had AAA funding before the Xbox acquisition. Pillars of Eternity was crowdfunded, and their resources were always stretched thin. Now they’re working on Avowed, with proper support behind it.

Ninja Theory’s Hellblade: Senua’s Sacrifice was made by around 20 people, using borrowed equipment and doing mocap in a boardroom. It was a passion project held together by tape and willpower. Today, Hellblade II exists because they were given resources, time, and freedom — something many developers don’t get unless they’re owned by a company that believes in their vision.

ZeniMax (Bethesda’s parent company) was in real financial trouble before the Microsoft acquisition. Reports and insider accounts have pointed out how much they needed a cash infusion. And while some people want to write off Xbox’s ownership of Bethesda titles, they forget the alternative could have meant layoffs or even closures.

The same goes for Activision Blizzard. Would you really prefer the company to stay under Bobby Kotick, after all the documented workplace misconduct and toxic leadership issues? Say what you want about Microsoft, but their acquisition brought accountability and change to a company that desperately needed it.

At the same time, Xbox gets hated on for doing what every major company does. Sony bought Housemarque, Bluepoint, Insomniac — but no one says Spider-Man 2 “doesn’t count” because of that. Why does Xbox get treated differently for acquiring struggling or undervalued developers and giving them a chance to thrive?

And the idea that Xbox locks games away is outdated. They're pushing cross-platform releases, cloud gaming, Game Pass, and backward compatibility more than any other platform holder. They're not forcing all studios into live service. If anything, their upcoming lineup is less GAAS-heavy and more focused on narrative and creativity — Avowed, South of Midnight, Clockwork Revolution, Fable, Perfect Dark, Towerborne, and others show real variety.

Whether people like it or not, Xbox is now the biggest publisher in the industry and owns the most gaming IPs. But what matters more is how they treat their studios. Most of these teams were previously stuck making AA games with limited scope — now they’re getting the tools and support to aim higher.

So when people say “Microsoft didn’t make those games,” they’re missing the point. It’s not about who started the studio — it’s about who enabled them to do their best work. You don’t have to love Xbox to admit they’ve helped a lot of developers and are taking a player-first approach.

Instead of writing off everything they do, maybe try recognizing the good they’re doing for both devs and gamers. At the end of the day, we should want more studios to succeed — no matter who owns them

BeHunted2d ago

I'm surprised Clockwork Revolution (BioShock meets Dishonored) isn't getting more media attention. The game looks interesting and reminds me of the old RPG games.

anast2d ago

The only good game on that list is Flight sim. The rest are either average or will be average. It's not a good look for MS.

TheEroica2d ago

My god.... Look how many comments are upset about microsoft's successes... 😂 This may be my new favorite thread. Not one gamer saying thanks for all the goodness coming their way, just bitter anger and downvoting the very games they themselves will purchase throughout 2026.... Sony really worked you guys over this generation.... Condolences.

DivineHand1252d ago

@neutralgamer1992 You said what needed to be said.

I have heard for years from older gamers that fanboys are the biggest issue with any fanbase. They will defend or gloss over negative news as long as the correct logo is on the box and they bash the competing platform no matter how much good they are trying to bring.

Right now their advocacy for PlayStation is elevating that platform so high that Sony no longer believes they need to do anything to satisfy their loyal fanbase like they did in the PS4 days.

I just hope most of them will eventually start advocating for themselves and encourage others to do the same. No one should blindly support one platform because these companies do not care about anything other than profit.

neutralgamer19922d ago

Hunted

And first proper game done by the studio with proper AAA budget and saying it will be released when ready

Anast

I believe we went through this before that you are objectively wrong. Meta critic, user reviews, game sales. In Playstation top 10 best selling games were 5 from Microsoft studios

Otter

No this dude is saying so many other studios wouldn't be thriving without MS money and people would be getting abused physically and mentally with Bobby kotick and his side kicks

Also maybe look up how the original founder of Bethesda and zenimax was kicked out of his own company by his best friend lawyer. So that was always a shady place and had been struggling financially before MS paid a premium of almost 7 billion

Eroica

I use to be a die hard Playstation fan and now I only have a Pc. I see how these fans are so toxic. They just can't handle any positive news regarding Xbox. When the best selling games on playstation are Xbox titles. Look at Forza horizon being best seller and that's years old game by MS. I guess ms don't deserve credit for that success too since they are the only company in gaming making acquisitions

Forget the fact Sony paid 3.6 billion for bungie and MS 6.9 for zenimax. Which investment has turned out better

Destiny and marathon with a lot of controversy

While zenimax output is nothing short of amazing compared to what bungie has released

crazyCoconuts2d ago

Yeah it's tricky. "Xbox" has morphed to mean different things to different people.
Console, now Windows, GamePass, and the cross platform games. There's a mix of attitudes towards all those things individually, and maybe an overarching attitude towards MS. But can't argue that the game companies MS recently bought continue to flourish, and GamePass PC has been a great value over the last year.

InUrFoxHole1d 21h ago

@OtterX
You're the dude mad at your exes new guy. She's with someone else... get over it.

+ Show (8) more repliesLast reply 1d 21h ago
Lightning772d ago (Edited 2d ago )

They've had good output so far. So waiting for those games shouldn't be a problem.

Who cares if they're buy outs of companies or whatever excuse you want to make. They're games that are being distributed to other console. Play the games and enjoy it instead of fanboying or complaining.

ocelot072d ago

They going to be a he best and biggest publisher on Xbox, Playstation and PC next year. They not really said anything about Switch 2 though spite claiming to be big supporters.

quenomamen2d ago

If you call making one last Xbox before going full Sega, as Great. Then yea.

TheEroica2d ago

Doesn't feel like you're paying attention to what's happening.

RhinoGamer882d ago

It will be, his net work will hit 50 million and he plans to buy a new mansion in Cape Cod. Thanks everyone! #failup

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80°

The Witcher 3 Immerse Gamepack — Product Introduction with Marcin Przybyłowicz

Join Marcin Przybyłowicz, Expert Composer at CD PROJEKT RED and the mind behind The Witcher 3: Wild Hunt OST, as he sets up Immerse Gamepack on PC and dives into Geralt's adventures like never before — with spatial audio powered by Embody.

4d ago