How Can EA Win Back Gamers in 2018 and Beyond?

EA is in a bad spot in the eyes of most gamers. Both hardcore and casual fans have become fatigued by their franchises and their greed. But is 2018 the year they can turn it around?

To say that EA has a bad image with players right now would be an understatement. After a year where they ruined franchises like Need for Speed, Star Wars: Battlefront, and Mass Effect, franchises that should be able to sell themselves, and yet underperformed in the market of what was otherwise a stellar year for many other publishers and developers. EA has garnered a lot of criticism over the past several years, and almost every piece of it is deserved, and with their image amongst gamers in a decline, many people might be wondering if EA can bounce back from their blunders in 2018. The answer to that is a strong maybe, but only if they can do a couple of key things in the next year.