Albert Penello, the big boss of Xbox marketing at Microsoft, is proud of Forza Motorsport 7 and Gears of War 4 and Assassin's Creed Origins on Xbox One X, but what he really wants you to experience on your new machine is an interactive movie about ladybugs. We spoke to him about the launch of Microsoft's superpowered box, how it compares to PC, and why the PS4 Pro wasn't a factor in its creation.
The Nintendo Switch 2 has proved to be a success the world over, however, one nation which is particularly keen on the Nintendo’s latest platform is naturally Japan. Recent sales data has shown that…
yeah nothing is gonna dethrone nintendo in japan, especially if there's a handheld involved.
I guess the resistance against always online and digital only consoles is BS. The people have voted with their wallets.
Keiichiro Toyama—the creator and original director of the 1999 Silent Hill—shared his personal thoughts on the recently announced remake by Konami, reflecting on what the project means to him after more than two decades:
“I felt something similar when the game was adapted into a movie. It deeply moved me to see the names of the characters and locations I had created come to life visually, even though I wasn’t directly involved. That wouldn’t have been possible without the continued support of the fans and the dedication of the developers who’ve kept the series alive.
I’m really looking forward to seeing how the remake evolves this time. With the advanced technology we now have, I’m sure I’ll be surprised by how the game is reimagined. Since the original was built for the first PlayStation, there will naturally be challenges—like the camera and controls—but I’m eager to see bold and creative solutions to those elements.”
Haha Not only is bold and creatively not what the industry wants, it’s not what most people want.
They want to get scammed and pay twice for a thing they already own.
Was the SH2 remake even bold? Or was it more or less just a 1 to 1 over the shoulder remake?
AMD CEO Lisa Su talks about the Xbox AMD partnership, next-gen Ryzen + Radeon chips, and AI rendering tech coming to all Xbox devices.
AMD is really building hype around their unique partnership with Microsoft to help and build an advanced and seamless Xbox ecosystem across all Xbox consoles and devices.
I wonder what she meant by "full roadmap of gaming optimized chips" though? Seems ambitious.
Next year´s Xbox Showcase already looks promising and exciting. Here´s hoping they deliver.
Some odd, deliberate wording, no branding, not 'Xbox consoles, Xbox handhelds' specifically, feels and sounds like they're building towards hardware that anyone can be used or licensed to/by themselves and other manufacturers.
Multiplatform software and hardware 'Xbox/AMD APU'.
Shares vision....we provide chips for money, this deal will sell many chips, we will make lots of money...good vision
The marketing behind this is so heavy that I worry about the actual outcome. Why are they just not showing us the product, why all this talking in market speak?
The Insects thing is a great way to showcase 4K, HDR, and Atmos. It very effectively expels any doubts that each one has a big impact.
Possibly the most important console launch history. Nothing will come close.
Well done Microsoft. I am enjoying the console immensely.
Great box mcsft...my tv is 4k but no hdr...but daaaammmmmnnnnn everything looks sooo gooood....i just need a curved 4k hdr tv and..........