There is still not much we know about Microsoft's E3 conference. Microsoft will have a chance to change the narrative that has been haunting them for years. While at the same time sell us on their new hardware, the Scorpio. With the announcement that Halo and Gears won't be in the Xbox E3. This leaves the door open for fresh ideas and fresh IP at their conference. What does Microsoft have to do to sell you on the Xbox Brand?