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600°

The DeanBeat: For Microsoft, it’s time to worry about the console war

The evidence is piling up. Sony’s grip on the console business with the PlayStation 4 is starting to look unbreakable. Microsoft has to start worrying about whether it must accept and acknowledge its fate of being permanently stuck at No. 2 in this generation = Venturebeat

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Community3482d ago
3482d ago Replies(17)
sammarshall1023482d ago

2018 or 2019 Microsoft will probably release a very powerful new Xbox

And Xbox One is still selling good

Fatdrinkofwater3482d ago

Xb1 sells 1.3 million consoles in november vs ps4 selling 1.5 million.

Ps4 is selling more so all the more to sony but xb1 is selling great too and its not far behind ps4 sales at all.

Someone has to come second in sales it doesnt mean they are losing. This fanboy war is for fanboys. To MS its just business and its a rather successful one at that.

MasterCornholio3482d ago

"its not far behind ps4 sales at all. "

You mean the US right? Because world wide its a different story.

FlipSwitch3482d ago

"its not far behind ps4 sales at all"

I know you guys like to ignore worldwide but Xbone is consistently getting outsold 2 to 1. November was no different

Fatdrinkofwater3482d ago (Edited 3482d ago )

I actually dont care tbh both consoles are selling better than last gen both are a success ps4 is selling tons and thats great just sick of concern trolling like xbox is hardly selling at all and ms need to be worried. Its not true and its fanboy bs trying to downplay xboxs success.

I live in New Zealand the xbox one is VERY popular down here and in australia.

jb2273481d ago

I honestly think MS has an eye on the software market. I wouldn't be surprised if they do one more console in order to keep some mindshare but the way this gen has been going it tells a bit of a story. MS loses the sales war in the early going, so they snatch up the Gears license, they acquire Minecraft, they buy the Havok engine, and I think they had designs on buying the Tomb Raider franchise outright & this timed exclusivity was their testing ground. Phil said they wanted an Uncharted competitor, so if they are buying up the other licenses they want, chances are good they would want to buy that one as well. On top of this they have moved to owning any IP produced on their box like QB, Scalebound, ReCore, etc.

MS has always mainly been a software company, and software is where all of the profits are...all of these acquisitions sound to me like a company w/ an eye on switching to software only. I think optimistically the brass may give Xbox one more generation to turn a big profit and if that doesn't work well, they already have a huge portfolio in Halo, Gears, Forza, Fable, Minecraft, Havok engine, and any of the new IPs that are successful. I'm sure I'll get a boatload of disagrees for even suggesting the writing that's clearly on the wall, but you'd have to be dense or ignorant of the history of gaming platforms to flat out refuse it as a potentiality.

Herbalistic3482d ago (Edited 3482d ago )

I think MS accepts that Xbox One doesn't have a chance to make things close in terms of market share with PS4..The only thing MS could do is focus on creating exclusives to please owners of the machine and hope what they offer brings in enough new buyers..MS doesn't have anyone to blame but themselves for how things are going for the console.

andibandit3482d ago

Yeah I think that when Phil Spencer said something about "beating the competition, wasnt his priority", it was obvious.

XanderZane3482d ago

Microsoft and Sony said the same thing last generation as well. Neither cared about beating the Wii. No big deal really. Just keep the games coming.

YinYangGaming3482d ago

All doom & gloom even though the XBO is selling well (better than 360 & OG Xbox at same time in their cycles) 2nd place DOESN'T equal failure so stop with the clickbait

BitbyDeath3482d ago (Edited 3482d ago )

Nope, after the year is over it will officially be behind the 360.
XB1 had a good start but has been lacking ever since.

Fatdrinkofwater3482d ago

Bitbydeath stop spreading lies please.

Thnx

FlipSwitch3482d ago

Actually he isn't lying. By 2007 X360 had sold over 17million consoles. The only reason Xbone is tracking higher is because of it's strong launch.

Xbone will soon be tracking lower than x360 in the same time frame

Fatdrinkofwater3482d ago (Edited 3482d ago )

Right.. So MS saying its been a record year for xbox sales and its up over last year means sales are declining to you?

MS doesnt even release sales numbers so how would you even know anyway?

They were over 10 million this time last year so if this year has been even better then xbox sales have to at least at 20 million by now.

FlipSwitch3482d ago (Edited 3482d ago )

Xbone is no where near 20million consoles. They have posted record sales but that is just for this month. Or black Friday. You always have to look past Microsofts spin

After the holidays the sales will return back to normal.

No it wasn't 10 million sales this time last year. It was 10 million "nearly shipped". Which could mean anywhere from 7 to 8 million actually sold through consoles.

Xbone is most likely around 15 million consoles now.

boodi3482d ago

I'd like to know wtf are you talking about ....
if not i presume you are a zombie...or a troll..

Fatdrinkofwater3482d ago (Edited 3482d ago )

Wait so xbox was at 14 mil back when sony were at 22 million and people were predicting the gap would be over 10 mil between the two consoles worldwide by the end of the year.

Now sony are over 30 mil sold and you wanna tell me ms only only sold 1 million consoles in that time?

BitbyDeath3482d ago (Edited 3482d ago )

360 came out on November 22, 2005
In January 2008 it managed to sell 17.7M consoles.

http://www.engadget.com/200...

------------------

Meaning XB1 will need to reach 17.7M sold by Jan 2016 which is very very unlikely.

@Fatdrinkofwater, read this post for an idea of where the sales figure is at - http://n4g.com/news/1827868...

This however excludes November.

DigitalRaptor3481d ago (Edited 3481d ago )

@ Fatdrinkofwater

Nope. You need to stop lying. At this time last year, Microsoft still hadn't released their overall shipped numbers. They had said that they were "approaching" 10 million shipped, which isn't solid and could be anywhere from 7-9 million shipped (we know how MS lurves to spin). The likely number of Xbone consoles sold is around 16-17 million at this point. Not sure where you're getting that 20 million information from. For THAT to be reasonable, the worldwide sales gap would have to have been decreasing and it's not.

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Thatguy-3103482d ago

I mean the Xbox isn't outselling the beast of the ps4 but it is selling better than the 360 which shows improvement from a business perspective.

3482d ago Replies(3)
CaptainObvious8783482d ago

Actually we don't know it's selling more than the 360. MS has refused to give proper numbers for over a year now.

XanderZane3482d ago

We know it's selling better then the Xbox 360 because Microsoft told us it was in their report. I guess you missed that article.

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280°

Microsoft planning “major” Xbox layoffs next week

The cuts are expected to be announced next week.

Microsoft is also planning thousands of job cuts that will impact other parts of it businesses

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Obscure_Observer1h ago

MFs has been beating their chests over great quarterly results and big profits to shareholders while firing people by the thousands just like Sony.

I wonder if at the top of those rumored layoffs they´ll also cancel upcoming or unannounced games while shutting down more studios as well.

58m ago
pwnmaster300055m ago

Always got to throw shade at Sony smh.
Yes we get it,
MS good Sony bad
MS bad Sony is also bad lmao

53m ago
Obscure_Observer39m ago

F* them both!

Just for the record, I don´t care about your victim complex crap either. Find someone else who cares.

Terry_B26m ago

Yeah..its super annoying.

Tacoboto31m ago

"just like Sony"

Gosh you're insufferable, not everything needs to be both-sides'd. Sony's had layoffs, but nothing like what Microsoft has been doing and is continuing to do.

CrimsonWing6922m ago(Edited 21m ago)

I mean, no offense, but this is why you’re not some corporate business person running a major corporation. Big profits don’t mean jobs are safe. Do you understand why things like this happen:

Cutting jobs to maintain or increase profitability, especially in underperforming divisions like parts of Xbox like other gaming divisions.

Corporate restructuring and relocating resources for strategic stability in ever changing markets and consumer behaviors.

Investor expectations and optimizing operations to maintain investor confidence. Whatever boosts stock prices and improves future margins.

And there’s many other factors at play. It’s never as simple as business doing well, everyone’s safe. That’s just you not understanding at all how corporations work and have been working since the beginning. This isn’t something that’s specific to Xbox, you can bet your ass Sony and Nintendo do this and if it’s not clear by now, game development is not a stable job nor has it ever been for many. A lot of developers are contractors and guess what happens when a project is done?

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260°

AMD CEO Shares Vision Behind Xbox Partnership and Next-Gen Chip Roadmap

AMD CEO Lisa Su talks about the Xbox AMD partnership, next-gen Ryzen + Radeon chips, and AI rendering tech coming to all Xbox devices.

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Obscure_Observer4d ago

AMD is really building hype around their unique partnership with Microsoft to help and build an advanced and seamless Xbox ecosystem across all Xbox consoles and devices.

I wonder what she meant by "full roadmap of gaming optimized chips" though? Seems ambitious.

Next year´s Xbox Showcase already looks promising and exciting. Here´s hoping they deliver.

InUrFoxHole4d ago

They had best show 3yrs in a row. Heading for another

VenomUK4d ago

Obscure_Observer said “I wonder what she meant by "full roadmap of gaming optimised chips" though? Seems ambitious.” To me, I interpret this to mean rather than having a couple of X/S products for launch and a handheld there is a longer term plan to release new products with higher specs at timed intervals. I’m speculating of course, but this could mean a spec bump every year or two, so that even if the PS6 or Steam Deck Home is released a year after ‘Xbox’ Microsoft can release an updated model that has a higher spec.

Agent753d ago

But Microsoft forgot the games.

KwietStorm_BLM4d ago

It's X3D chips for console. Everyone knows this. And it's been rumored in the PS6 forever.

Ganif4d ago

Correct.

"Sony's PlayStation 6 reportedly will feature an AMD semi-custom APU with a Zen 5 CPU and UDNA GPU, capable of 4K 120FPS and 8K 60FPS gaming. The console will include X3D cache and advanced AI upscaling technology."

https://www.tweaktown.com/n...

Obscure_Observer3d ago

"It's X3D chips for console. Everyone knows this. And it's been rumored in the PS6 forever."

I doubt that AMD´s CEO would waste her time making this huge and important partnership announcement over a tech that will be 7 years old by the those next gen consoles will be released.

Notellin3d ago

You should have just lead this comment with the fact that you have zero understanding of technology in the consoles and instead have a Toms Hardware online forum level of education.

Obscure_Observer1d ago

"It's X3D chips for console. Everyone knows this. And it's been rumored in the PS6 forever"

I´d told you were on some bs

https://www.pcgamesn.com/wp...

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Agent753d ago

But Microsoft forgot the games

Obscure_Observer3d ago

@VenomUK

"I’m speculating of course, but this could mean a spec bump every year or two, so that even if the PS6 or Steam Deck Home is released a year after ‘Xbox’ Microsoft can release an updated model that has a higher spec."

Very interesting theory. Still not sure how MS would actually make it work.

KwietStorm_BLM3d ago

"I doubt that AMD´s CEO would waste her time making this huge and important partnership announcement over a tech that will be 7 years old by the those next gen consoles will be released."

How old is the tech in consoles? It's not a huge announcement. It's marketing and you know it is.

Obscure_Observer2d ago (Edited 2d ago )

"How old is the tech in consoles? It's not a huge announcement. It's marketing and you know it is."

Dude, what I know for certain is that a tech as old as X3D chips which is actually *older* than both PS5 and Xbox Series consoles, is hardly the reason behind this new partnership between AMD and MS to build new *custom silicon* for next generation of consoles.

And yes it´s a huge announcement since AMD is working closely with MS to co-develop custom SoC which will allow backwards compatibility across all MS´s next gen devices allowing seamless integration between devices and full backwards compatibility across all generations of Xbox consoles.

I also know is that this announcement don´t have anything to do with Playstation and their strategy with AMD for the PS6, so stop comparing the two pretending that you know what´s going on, because you clearly don´t.

If Sony is working on something remotely similar, that´s remain to be seen.

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Fishy Fingers4d ago (Edited 4d ago )

Some odd, deliberate wording, no branding, not 'Xbox consoles, Xbox handhelds' specifically, feels and sounds like they're building towards hardware that anyone can be used or licensed to/by themselves and other manufacturers.

Multiplatform software and hardware 'Xbox/AMD APU'.

Obscure_Observer4d ago

I guess you missed Sarah Bond´s next generation Xbox announcement this week, were she clearly states:

"I´m thrilled to share that we´ve established a strategic multi-year partnership with AMD to co-engineer silicon across a portfolio of devices, including, *our* next generation *Xbox consoles*."

But hey, I don´t think you´re entirely wrong, maybe MS will build their own Xbox consoles while licencing other manufactures to build and sell their own Xbox branded consoles. Who knows

BeHunted4d ago (Edited 4d ago )

I think you watched the wrong video. It's below the description, or you can watch it directly on YouTube.

https://youtu.be/kprpRvsOua...

HyperMoused4d ago

Shares vision....we provide chips for money, this deal will sell many chips, we will make lots of money...good vision

Christopher4d ago

The marketing behind this is so heavy that I worry about the actual outcome. Why are they just not showing us the product, why all this talking in market speak?

Lightning774d ago

Probably because the next xbox isn't ready to release yet?

The marketing and rumors seem to be heavy out of no where. The rumor was a 27 release but it maybe it could be 26 new console launch instead.

Who knows.

Eonjay4d ago

There PR is alrways super heavy handed. No one is acutally buying an Xbox as is.
Also it is very early to be talking so much about a next gen console.

Obscure_Observer3d ago

There´s a lot of people interested on Xbox Next and its ability to run games from major stores like Steam.

We know that the PS6 is just around the corner as well, but so far, no news on what it might improve over the PS5 or PS5 Pro.

However, Sony already made public that their priority and actual focus is the PS6. So its not "very early" to talk about next gen when the very console manufactures are talking about it.

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210°

Activision Forces Adverts into Call of Duty Black Ops 6 and Warzone Loadouts

With the launch of Call of Duty Season 4, Activision quietly put adverts inside loadouts for Black Ops 6 and Warzone, sparking a backlash in the process.

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lukasmain23d ago

Putting Ads in a pay-to-play Premium title? Well done Microsoft. Well done /s This is really scummy.

jjb198123d ago

This game will never change because these sweatlords love buying up all the skins and bundles that become obsolete the following year. They're the ones perpetuating Activision's greed.

VenomUK22d ago

If Microsoft introduces adverts into its other games I hope it can do them without disrupting the immersion of the game world. So for example in the new Fable game it would look out of place if there was a billboard advertising Cadillacs.

A far better way to do it would be to have a wizard conjure a 'dream cloud' in front of your character and then in the cloud you can see the Cadillac car and see the text with price and availability and hear a booming sales voice promoting the car. That would work so well as it wouldn't be a billboard and completely, 100%, fit in with your character's adventuring in Albion. Doesn't that sound so much better?!

crazyCoconuts22d ago

@venom, or how about our of 100 farts in Albion, 1 of them has a Cadillac pop out

VenomUK22d ago

@crazyCoconuts That’s undeniably off-beat - but it could really work!

23d ago
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