Microsoft and developer 343 Industries are going all-in with Halo 5: Guardians eSports. The game publisher and developer behind the best-selling Halo franchise already have a prize pool of $2 million (and counting) for the inaugural Halo World Championship.
Xbox CFO Tim Stuart discussed the application of AI gaming, the acquisition of Activision Blizzard, Game Pass, and how Microsoft measures success in gaming.
"Stuart explains that Xbox's mission is to bring its first-party experiences and subscription services to every screen that can play a game.
That means smart TVs. That means mobile devices. That means what we would have thought as competitors in the past, like PlayStation and Nintendo."
"Success for us is we can keep growing that content and services revenue double-digits. [...]. If we can grow faster than the market is growing, we are taking share in the gaming market.
And that's where we want to be. It's a 250 billion dollar market. We are not 250 billion dollars."
Their goal is a monopoly
It wouldn't surprise me if Microsoft shift from a console to an amazon firestick sort of device that can be plugged into a tv/monitor and connected to a controller.
It shifts them out of the console business, keeps them on their path of providing gamepass to devices.
From Xfire: "Imagine seamlessly switching between an intense Call of Duty match and mirroring a pivotal Warzone battle royale moment on your phone. A new Activision patent outlines technology to synchronize gaming and video viewing, potentially transforming how we consume entertainment."
Activision developer Infinity Ward has opened a new studio in Austin, Texas, which will work on the Call of Duty franchise.
"Infinity Ward has opened a brand new studio in Austin, TX," reads an advertisement from the developer.
"The studio will work on creating new and innovative experiences for Call of Duty and create state of the art technology to power them. Our studio provides a safe, trusting, and empowering environment to unleash your creativity and help make the extraordinary."
Another dev team for call of duty, like there isn't enough currently........ yayyyy
Well this atleast partly confirms yearly releases are definitely remaining, doubling down if anything.
Their only one why , cause its their game .