140°

Why has World of Warcraft hit a nine-year low in subscriber numbers?

Subscriber numbers for World of Warcraft have fallen drastically in the last few years and despite Warlords of Draenor's nostalgic touches, players have continued to move away from Azeroth. Sam from Pixel Dynamo takes a closer look at why exactly subscriber numbers continue to fall for Blizzard's MMO and takes a look at the future of the game.

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reallyNow3561d ago

the question answers itself, doesnt it?

NotanotherReboot3561d ago

hehe Ricky from Trailer Park boys!

XBLSkull3560d ago

I mean the game pre-dates last gen consoles, it's a miracle people still play at all. People should just quit all together and they'll probably make a whole new, up to date game for you.

Jubez1873561d ago

Along with the fact it started to cater to a more casual audience as years went on. I also heard it got very cash shop-y

Raf1k13561d ago

Yep, shit loads of re-skinned mounts in game and most of the good unique mounts are in the real money shop.

Pretty crazy considering they charge monthly for this game.

Mega243561d ago

Yep. Everything went downfall after the Rise of the Zalandari patch. They slacked really hard on content, the fact that you could faceroll through most heroics and hardmode raids.

_LarZen_3561d ago

"Why has World of Warcraft hit a nine-year low in subscriber numbers?"

Because it has not evolved with time.

BlackTar1873561d ago (Edited 3561d ago )

That's not really true. The game has gone thru 2 major facelifts. Also why change everything really when you are the most successful long term game of all time.

I think like they said above why does it have the lowest? Well because the game has been out for like 14yrs lol. God how many companies would give everything for 25% of this success

_LarZen_3561d ago (Edited 3561d ago )

Yeah I know. Been playing the game for years and years.

But "static" gameplay with a screen filled up with abilities is the way it was before. Most mmorpg games have moved away from that years ago.

Faster action based real time battle. With limited abilities is how a mmorpg should be today.

And every npc should have quality voice overs. No more walls of texts that no one except a little hardcore group cares to read.

And a even bigger boost in graphics would not hurt.

Do that and turn it in to F2P with a cosmetic and level boost store and the player base would sky rocket.

Roccetarius3561d ago (Edited 3561d ago )

You pointed out another problem with Blizzard. Why change when you can just milk the subscribers for limited content, because they're not cancelling their sub.

This happened some time ago, but Blizzard noticed they could invest minimal money into the expansions, while making back big bucks.

Retroman3561d ago

maybe gamers tired of it ready for something fresh and New . 9 years c'mon

USMC_POLICE3561d ago

You would think that but look at COD

reallyNow3560d ago

its a moderately different call of duty every time at least.

Mega243561d ago

Actually, that was what made people leave, they made the game so easy to play, it was boring. WoW of today doesn't even come close to the WoW before Cataclysm. Some changes where for the good, but others were really bad.

Roccetarius3561d ago

Mostly changes for the worse, really. It started to really go downhill with Cataclysm, and it was even worse with Mists and the removal of talent trees.

The list of bad is too long, but the short of it is that they're trying to cater to a fleeting audience. They're trying to catch every kind of player with the same net, and it's now backfiring on them.

gangsta_red3561d ago (Edited 3561d ago )

Nothing lasts forever. I'm sure the older players got ..older..and moved on with life. Not to mention there are so many other MMO options for new players to chose from and also I suspect the rise of more popular Moba's among the PC crowd.

Roccetarius3561d ago (Edited 3561d ago )

Something that's very obvious to the eye, is that WoW is looking like a very old game now. Not to mention there's really no complexity / depth to the gameplay, because they're trying to make it as simple as possible to catch a wider audience.

And then there's the lack of content updates. Now they're offering less major updates per expansion, which is going to affect their subscriber numbers as well.

It's pretty sad, really. The game with the most subscribers, is the one offering the least updates.

gangsta_red3561d ago

I never played WoW but I had co-workers who swore by this game like a cocaine addiction. It seriously consumed their lives, some only got out by completely shutting down their subscription and never returning again.

It looked interesting but I saw what it did to them, no way was I going to be that guy.

I just couldn't understand what is there to do in a game like that for that long of time. I wonder if others thought the same, spending money and time and really not accomplishing any real end goals. At least that is how I see it.

V0LT3561d ago

I agree. I was 25 when wow came out. Mmo's are a major time sink that I just won't have time for anymore.

Ashlen3561d ago (Edited 3561d ago )

I think it's lack of new content. In this day when you have got MMO's releasing content updates every 2-4 months WOW's 2-3 year per expansion just stagnates.

That and the price increase. Since they raised the price they have lost massive numbers. I think in part there was a lot of people who had subs they never played. Then when Blizzard was like "pay more for something you're already not using" it was the tipping point it took to get people to finally cancel their subs.

Baka-akaB3561d ago (Edited 3561d ago )

It's not really the lack of new content . They consistently added content via patches , like any regular mmos , aside from their expansions .

There is a just a fatigue , and a shift of clients withput necessarily a new influx , partly for the other reasons you mentioned

MRMagoo1233561d ago

They haven't added anything decent since warlords of draenor came out the only content added was raids, oh and the amazing selfie camera /sarcasm then tanaan jungle which is pretty much a giant lump of apexis dailies that no one wanted in the first place after having to grind them for half a year already.

Baka-akaB3561d ago

Hey i'm not defending the game at it's current stage , it's just still added content from june . I should know , some friends wouldnt shut up about it

rataranian3561d ago

uhhh probably because the people who used to play it are now 93 years old.

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200°

FTC drops case against Microsoft’s Activision Blizzard deal

The FTC has officially dropped its case against Microsoft’s acquisition of Activision Blizzard.

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theverge.com
slate9125d ago

The sweet smell of tax dollars burning

Killa7825d ago

From the unemployment this deal caused, no doubt.

Obscure_Observer25d ago

"The sweet smell of tax dollars burning"

They never stood a chance. It was a lost cause from the start. And yet, still, they´d decided to go ahead and double down on their bs to bleed the taxpayer even more.

dveio25d ago

The IRS demands 29bn USD in not paid taxes from Microsoft.

If we're talking bleeding.

1Victor25d ago (Edited 25d ago )

@slate: “ The sweet smell of tax dollars burning “

The smell of political donations endorsements under the table.
There I fixed it it for you
We all knew Microsoft plan of “10 years of all systems publishing “ and some of its supporters happy that after all the games would be “exclusive to Xbox “ now that things have changed and Microsoft got humbled by the lost of money from CoD going down from OVER A BILLI🤑N to
MILLI😩NS the sales failing of games that would released on PlayStation and be forced by INVESTORS asking for their M🤑NEY to grow faster than the next 10 years it is obvious that it would be a waste of money to continue this litigation.
Edit:@obscured: “ They never stood a chance. It was a lost cause from the start “

Same as your grievance stages.
Have you passed the bargaining stage yet ? Or are you still on the anger stage 🤣

slate9125d ago

I knew my singe bipartisan sentence would bring out the crazies. Thanks for the wall

Astrokis25d ago

Not sure if I’m disturbed or entertained but either way I hope you are alright

OtterX25d ago

I think they're convinced now that MS won't (and can't) withhold releases from conpeting platforms. MS on the street corner now like, "Who wants a taste?!"

PhillyDonJawn25d ago

I wont be too sure of that. Gotta wait and see till after these deals expire

OtterX25d ago

That's how it always starts, "I'll just work this street corner for a short while until I get caught up on my bills..."

Tacoboto25d ago

Oh yeah, they're totally gonna make Xbox exclusives again, with the hardware they're totally committed to selling and making available lol

raWfodog25d ago

As far as I'm aware, the only 'deal' that was discussed was for Call of Duty. Xbox had no obligation to make any of their other games multiplatform. They did that of their own accord.

OtterX24d ago (Edited 24d ago )

**btw, I'm talking about street food vendors, just in case there's any confusion!

https://external-content.du...

+ Show (1) more replyLast reply 24d ago
Lightning7725d ago (Edited 25d ago )

I've seen videos and talk a online speculating MS long game. Some think that MS multiplat move is use to appease the FTC so they can buy more and is somehow a move that could get Sony to open up their platform. In other words them going third party and letting their games go everywhere. MS possible scheme and ulterior motives, speculated by Jeff Grubb is that putting Xbox store on PS via regulation Which would hurt PS buissness very badly because that 30% cut would be even less or not a cut at all. MS buys more because they're "playing nice" by opening up its platform to Epic store and steam which would force Apple and Sony to open up their ecosystem to other stores like MS.

If that's the case that'll mean as I said before, PS fans buying Cod on PS via MS store would give 100% maybe even 90% of the money being pocketed by MS while Sony's store front wanes when it comes to third party because guess what? MS is buying more third party and preying off the extreme ignorance of the FTC. Manipulation of the FTC and MS overtaking the PS store and customers

My thing is this. I know it's a opinion and speculation but why does Sony have to open up its store or force them to go multiplat? If they still believe in selling their freakin console then let them do it. If they want to provide the best games and the best content for its fans then let them do it!? Why because the competition is trash at selling games and consoles for 14 years now Sony has to change? MS using the ignorance of the FTC to overtake gaming as we know it?

Again it's just talk and opinion but man this seems very, very possible imo.

dveio25d ago

Well, at the time, I actually did think the FTC and CMA did a poor job in court. But also the judge.

Having said that - it is what it is.

If 75bn mergers in any industry ain't a threshold to deny them, then I don't know what is.

As far as your thoughts about other 3rd parties getting taken over in the future go:

I think publisher buyouts are off the list now. I think it would be reeeeally difficult for MS to win another trial try taking over any other publisher.

But smaller studios ... maybe.

However, right now I can't see studios out there advocating for a buyout from Microsoft.

That isn't to say an announcement of such couldn't drop on Monday already. Because we today know that Microsoft had approached a plethora of other studios in 2018 to 2021, such as IOI, CD Project, etc.

We'll see. And we can't do anything about it. It's up to trade commissions and then probably courts to decide.

Lightning7725d ago (Edited 25d ago )

"I think publisher buyouts are off the list now. I think it would be reeeeally difficult for MS to win another trial try taking over any other publisher."

That's the thing MS is ticking all the boxes by not have anything be exclusive so the CMA/FTC see that they're doing "fair practice" in games and content distribution. Which technically greenlits more aquisions or it makes it easier for acquisitions because MS is a mega publisher now.

"However, right now I can't see studios out there advocating for a buyout from Microsoft."

Hopefully not but them going multiplat could entice Studios to join MS because nothing is not longer exclusive which means more money for them, studio and teams.

We can't do nothing about it but Sony can. They can block xbox games on their console (lose that 30% cut) but Sony won't do that because that's money that will be lost and Sony runs a buissness. That's the only way to hurt or slow down Xbox.

I'm probably over thinking it as I do these things but it's something we shouldn't just ignore and be weary of MS motives here. I'm keeping an eye on them.

Rancegamerx25d ago

The idea that Microsoft is manipulating the FTC and forcing Sony to open its platform is silly and has no evidence to back it up. Microsoft’s multiplatform approach is 100% due to past failures and its laughable position in the gaming industry. Their best attempt was a fluke and a lie, brought on by Sony’s missteps and a poorly made machine that broke down too often.

Sony would never allow themselves to be "forced" to do anything; they control their platform and storefront perfectly fine without the need or desire to add an unnecessary Microsoft storefront. Even if, by some flaw on Sony’s part, Microsoft were able to introduce its store on PlayStation, Sony would adapt rather than collapse. Digital storefront competition already exists (Steam, Epic Games Store, Xbox Store), and PlayStation’s business won’t suddenly "wane."

Also, regulators like the FTC don’t operate on ignorance—they actively assess market behavior to prevent monopolies. Microsoft isn’t secretly overtaking gaming with some ultimate scheme. The industry might be changing or shifting (for the worse, in my opinion), but Sony will continue evolving based on market trends, not because of alleged schemes.

Gaming isn’t about one company "playing nice" or another being "forced" to change—it’s about making money with games, something Microsoft has yet to achieve in 25+ years.

Lightning7725d ago

"The idea that Microsoft is manipulating the FTC and forcing Sony to open its platform is silly and has no evidence to back it up."

That's why I said it was all speculation that's what Jeff Grubb opinion. I made that clear several times. You know what's funny? When Jim was in court ppl got mad at the FTC for protecting Jim Ryan instead of the consumer. Maybe he was right to worry about his business. Now look Releasing Xbox games on PS keeps MS studio an a float. Now Xbox games are all over PS now. Maybe Jim was onto something.

MS is still competing with Sony just in a very different way. The FTC back down mainly means they can buy more and MS next steps can proceed. We'll have to see what happens in the future but I wouldn't be so sure on your stance.

InUrFoxHole25d ago

@Lightning77
MS putting games everywhere is the most consumer friendly thing I've seen a game company do.

dveio25d ago

@InUrFox

What does "putting everywhere" actually mean?

This book has so many pages.

• Xbox was dying in revenue
• Regulators put a 10 year deal on CoD
• Microsoft had to give away the streaming
• Spencer himself only offered 3 yrs initially

And most importantly

• Again, Xbox was dying in revenue

Xbox have the benefit of their actual financial situation giving regulators and courts the impression they release games everywhere, what they actually do.

But for reasons they can't be proven guilty of anything in court.

I'm not judging, it's just what it is.

IF the Series generation would have developed differently and was much more successful, I don't hesitate any second to believe in what Spencer had originally planned to do:

• Make everything Xbox exclusive
• We today know that Spencer had also approached Sega, From Software, CD Project, Nintendo, and even Valve was on their list of buyouts.

MS are playing a card here everyone knows why they are doing it.

Putting Doom "everywhere", which even was it already before it got bought, ain't a MS thing.

It would had hurt them in many ways if they'd put it exclusively to Xbox.

But, no matter what - it is what it is.

Xbox bought themselves back into the game. And I think many people just don't have very fond feelings towards this behaviour, wether on corporate nor private levels.

Let's see how they'll run with it.

In 2030, but most importantly after regulations will have expired we will learn better.

Reaper22_25d ago (Edited 25d ago )

Seemed like a lost cause anyway. Microsoft gambled and it paid off big time. That's what you call a big boss move. Sony played a huge part in the success of that acquisition.

wesnytsfs25d ago

Bout time. Pointless from the start.

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60°

Blizzard, 2K Games And More Formally Return To PAX East

PAX EAST has officially confirmed that Blizzard and 2K Games are amongst the bigger names attending the show. This would be two of the bigger names to return to live U.S. shows since the Covid Pandemic.

elJoker562d ago

Good to hear. Past couple of years the show floor is getting smaller & smaller, with more space everywhere. Food truck trucks made their way on to the expo hall floor last year. Haven't seen that since 2012.

Garethvk62d ago (Edited 62d ago )

We stopped going to PAX West and let local team cover it. We could not justify airfare, rental car, food, hotel, etc for indies.

80°

Overwatch and World of Warcraft Mourn the Loss of a Legend

The gaming world is in mourning following the unexpected passing of longtime Blizzard art director Bill Petras at the age of 54. Bill Petras began his Blizzard journey in 1997, earning his first credits on the groundbreaking real-time strategy game StarCraft.

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insightgirl.co.uk