Insert Coin To Continue is a weekly wrap-up, where the writers of Press Start To Begin take a look around the industry and give their own unique take on the current news stories. This is partially informative and partial opinion.
AMD CEO Lisa Su talks about the Xbox AMD partnership, next-gen Ryzen + Radeon chips, and AI rendering tech coming to all Xbox devices.
AMD is really building hype around their unique partnership with Microsoft to help and build an advanced and seamless Xbox ecosystem across all Xbox consoles and devices.
I wonder what she meant by "full roadmap of gaming optimized chips" though? Seems ambitious.
Next year´s Xbox Showcase already looks promising and exciting. Here´s hoping they deliver.
Some odd, deliberate wording, no branding, not 'Xbox consoles, Xbox handhelds' specifically, feels and sounds like they're building towards hardware that anyone can be used or licensed to/by themselves and other manufacturers.
Multiplatform software and hardware 'Xbox/AMD APU'.
Shares vision....we provide chips for money, this deal will sell many chips, we will make lots of money...good vision
The marketing behind this is so heavy that I worry about the actual outcome. Why are they just not showing us the product, why all this talking in market speak?
The Nintendo Switch 2 has set a new record by selling over 3 million units within 24 hours, tripling the PlayStation 4’s previous launch day sales.
Its crazy that it's both the highest selling console on day 1 and people can walk into a store and buy it with no pre order
Unlike the Switch 2 , the Playstation 4 was not sold on the same day in most regions.
With the launch of Call of Duty Season 4, Activision quietly put adverts inside loadouts for Black Ops 6 and Warzone, sparking a backlash in the process.
Putting Ads in a pay-to-play Premium title? Well done Microsoft. Well done /s This is really scummy.