Mobile Gaming Leads Consumer Preference

Half of UK and US mobile gamers favour mobile devices as their primary home videogame platform, according to a new survey from PopCap Games. Part of an extensive research project that projects a 125 million mobile gamer population in the UK and US, the survey reveals that mobile gaming doesn’t necessarily mean “gaming on the go,” with many mobile gamers stating that their favourite place to play mobile videogames is at home on the couch or while laying in bed. The survey also uncovered many surprising, quirky and naughty mobile gamer habits.