Can Zynga get a spark through Facebook?

Zynga has been in trouble recently and it seems like a lot of it comes from the idea that there is not much innovation. I have to agree, especially when your business is focused on the idea of games that people are to put their actual earnings into. If the products they’re playing are not going to prove to be substantial in the long term, why would they continue to invest in something that does not have their needs in mind? More likely than not, they are going to turn elsewhere.

In addition, recently Don Mattrick – former president of Microsoft’s Xbox division – left the mogul in order to become the new CEO of Zynga. One would think that a change in leadership would be for the best but it’s hard to say either way.