A reckless buying spree only to jeopardize it all, Embracer Group's heinous practices have done a lot of damage; it had the downfall coming.
Take-Two CEO Strauss Zelnick doesn't think AI will reduce employment or lower development costs, and calls it "stupidest thing" he's ever heard.
They already have AI trained to do coding.......
How he thinks it's stupid is beyond me, Especially since we see it happening in real time.
Company A has 300 employees and lays of 200 to replace them with AI to release the same quality game.
Company B has 300 employees and keeps all 300 but instead uses AI to release a game with dramatically larger scale, scope, complexity, short dev cycle etc.
Company B would release a dramatically better product by using humans + AI and consumers would buy the better game.
I actually agree with this concept.
This is key facet. Its how the AI is used. It's actually is impressive as is and really would make an amazing addition to alot of people in their jobs, not just tech. It also has the potential for businesses to use to lay off large amounts of people, as much as they could to save money on labor. I hope too many companies don't go with the latter. But since usually companies are worried about bottom line over people...we will see some try and hopefully fail. But yeah, if its to help workers like in your company B scenario I'm totally down...Just scared Company A may be too enticing to some ceos and businesses.
Value of AI and value of humans will both be increased with human-AI complex. Each, by themselves, will not be independently better than the other. Whether AI will ever be independent from humans is the fear question of humans, ironically because of our doing. At this stage, most of the doing is because of humans, not because of AI. AI is doing exactly that by our design, until we have failed ourselves with an AI development that went awry. The biggest take is that humans have only ourselves to blame when things become wrong, and we have to decide what is the ultimate goal with AI we want to accomplish. It would take a person with high morals and high ethics to make right of AI. I would not want businessman to decide what AI should do or what capabilities it can have. AI should be in the hands of people with high moral fiber, or those operating on love, kindness, and compassion.
AI is SUPPOSED to be used as a tool, not a replacement. It's designed to do two important things artists can take advantage of immediately.
- Make the ideation/reference imaging process much quicker and easier (basically using it as a google search)
- Make mundane and time consuming tasks faster and easier so more time is spent on creation.
Unfortunately, what many have done is used it as a way to replace rather than supplement.
CS7
In the ideal world yes.
In the real world where companies have shown little desire to innovate and spent every effort to maximize profits the end result will be the same quality games (if were lucky) made by less people and more AI.
Company Real World: Fires 200 people and makes the same game cheaper using AI and the executives get record bonuses.
Edit:
Lets look at history, specifically auto manufacturing.
In the 70's and 80's the auto unions tried to oppose automation of jobs (robots) stating that they would take peoples jobs. And the people in charge who wanted to make more money said the exact same types of things that are being said about AI. But we can look at history and see that countless types of jobs were in fact replaced by automation, that was of course even compounded upon by computers.
The net effect was that the rich got richer less jobs were needed so wages were forced down by competition for the jobs that were left.
You can already make your own SFX with text prompts now as well, of course it will lower development cost and time
WARNING WARNING ‼️ SARCASM AHEAD
Sure Strauss and robots didn’t take jobs from car factories.
Edit:Sad thing is he believes it and unfortunately he won’t be replaced for a long time by AI
He doesn't, he's just lying. These people lay people off so they can get bonuses. If AI takes jobs, their bonus goes bigger and the workforce goes smaller.
Because he sees AI as a tool to aid development. He wants to use AI to help make bigger and better games in the same timeframe. Other CEOs want to replace devs with AI to cut costs and make lifeless games faster for a quick buck. Strauss has the right idea, this is how AI should be used. To extend and expand the capabilities of devs.
I think maybe sometimes we give people in these positions too much credit when it comes to intelligence.
As long as it doesn't effect his inflated executive salary or his ridiculous bonuses I'm sure he's fine with it.
PlayStation Plus has improved the split of PS4 and PS5 players on its priciest tiers, but Sony continues to hide total subscriber numbers.
Uh...They're definitely not equivalent.
"Microsoft’s Xbox Game Pass service now has 34 million subscribers."
"the total number of PS Plus subscribers across all tiers was 47.4 million"
That PSN number seems like it should be much higher... especially when you consider that PS4 alone has a sell through of over 117m. To not even be at least half that is rather interesting.
To the XB side, having 34m to an install base of roughly 50m (XBO sell through) or even 85m (360 sell through) is a greater percentage of unit to member ratio than PSN.
darthv72
"That PSN number seems like it should be much higher... especially when you consider that PS4 alone has a sell through of over 117m. To not even be at least half that is rather interesting.
To the XB side, having 34m to an install base of roughly 50m (XBO sell through) or even 85m (360 sell through) is a greater percentage of unit to member ratio than PSN."
Have you ever heard of a PC before? I hear they are pretty popular.
What. Definitely more os plus subscribers but that makes sense due to actual console sales
Darth the difference between the bases are huge your right but you gotta think. Ps players buy more games, where as the Xbox base relies on gamepass for their gaming. So it makes perfect sense
What makes perfect sense though? You say PS players buy more games... so then logically there should be more PS+ subscribers given the increased number of online multiplayer games in the PS4 generation alone. The PS4 was the first time that + was required for online play much like Gold was for 360 users.
Keep in mind we are talking subscribers, not simply XB/PS users. I assume you meant to say offline single player games, which is most likely true as well. That gen also saw a significant increase in games with an online component comparted to the previous gen.
I for one will be going back to essential at the next renewal. When I feel a game is good & right up my alley, I’ll check trusted reviews & just buy it.
I have the top tier until 2028 as they gave me a massive discount for all the years I had left but I’ll most likely go to essential as well. I buy my games but my kids do use the service occasionally. They do prefer to own their games as well since any game can leave the rental service at some point and they don’t like that idea. They mostly use it to demo games then ask me to buy games if they really like it.
For me, I will cancel it all together but unfortunately I still have it till 2030 lol
I would like to see Sony add a fourth tier of PS Plus for people who just want to be able to play games online without any of the perks like monthly games, store discounts, or anything like that, and it should cost $20 annually, $30 maximum. There’s no way I’m paying $80 just to play games online. Even the original $60 fee was too much, and I would often wait for sales to re-up my subscription.
Essential is too expensive, I agree. We’ve got one Essential and one Premium sub. Dropping the Premium when it expires.
Just let my subscription lapse for the first time since 2010. Will sub again every now and then for a month or so to access my old ps+ games but for me it's the end of an era.
Let those numbers continue to drop because it is now too expensive. $80 per year just to play online. I noticed they didn't offer any discounts on the subscription or controllers during this year's days of play for the first time in many years and they will feel it when people choose not to renew.
My subscription will lapse next month and it will stay that way until further notice.
There were savings on subs and controllers here in the UK? I bought a controller yesterday in the sale..
It would be weird if those deals were not in other territories too?
Konami has announced that a Silent Hill Transmission will take place on Thursday, May 30, at 4pm PT/7pm ET that will reveal game updates, a "deeper look at the film," and new merch. Join us at IGN to find out what's next for this beloved franchise.
This looks terrible. Capcom should have done the remake 😂 The animations and gameplay looks stiff.
Okay. I was saying before in another article how SH2 looked better than the last trailer, which is true but damn this looks rough as hell.
I wanted RE4 / Dead Space remake quality
THEY. It's a collective of investors that give no f-s unless the monkey dances for money and delivers. downfall? Urm.. dude... do you understand this is a rinse and repeat process? They won and bailed before plane crashed, the working industry did not. People saw investment money and sold themselves and the industry out like hot real estate, and now look at it. Honestly, you should be more upset with the studios that jumped on board for the carrots rather than those that were handing them out.
Seen it coming. When a fool spends money with out a plan and purchases every thing they see. Those they have purchased feel the ramifications. Now Embracer has to sell off studios to make up for their stupidity. I am just glad Gearbox went to Take Two and not to someone like say Tencent. What Embracer did was stupid and because of their stupidity bottom feeders like Tencent will be circling around picking at the scraps. Next time if there is a next time fully plan something out before whipping out the cheque book. Figure out how you can utilize the company, figure out how they can fit in, figure out how you can work with them and how their games can fit in nicely with the purchase. Being a dumbass with out a plan and a big cheque book does bite you and those around you in the ass.
Disgraceful publisher. I had some hope in them when they saved the THQ properties but now they are a stain on the industry.
It's splitting up, the people who caused this shite show will still be around. Who knows how much more damage they will cause. Or where most will move onto in the future. Industry gotta be careful, you sign yourselves away thinking you'll have funding and security only to be bought up to be fed into a grinder.
A lot of people lost their job while others made a ton of money.