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Submitted by Nineball2112 1631d ago | article

Sony Is Also Competing Against Booze, You Know

This month, Nintendo is launching a new gaming portable, the 3DS. Sony also has a new, still forthcoming portable the NGP. How is Sony going to compete?

When asked that question by Japan's Nikkei, Sony Computer Entertainment president Kaz Hirai replied, "I think that it's too narrow-minded to discuss the competition among game platforms such as Wii versus PS3 and Xbox versus PS3."

Continuing, Hirai added, "Game is an entertainment. In other words, any kinds of entertainments can be its rivals." That's right anything, underscoring Sony's attitude about its rivals. "So, movie[s], TV and even drinking party can be its rivals." (Kaz Hirai, PS Vita)

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