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Dead Space Developer to Get New Name

With all of the excitement surrounding its forthcoming horror title, the Dead Space team must be quite happy to be known as ... the Dead Space team. That is, until it wants to make something else. That's probably one of the reasons for, as Variety reports, the EARS (EA Redwood Shores) team being "re-branded" as something niftier-sounding in the near future (EYES?).

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weblogs.variety.com
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original seed3360d ago

that EA is allowing it's game developers to have an Identity of their own. I like it. I hated that Bioshock Devs had to be renamed 2K Boston.