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EA brands Battlefield 4 launch as unacceptable

EA boss Andrew Wilson has branded the troubled launch of Battlefield 4 as "unacceptable" while also stressing developer DICE has learned a valuable lesson so it shouldn't happen again.

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eurogamer.net
Yi-Long679d ago (Edited 679d ago )

... It was an atrocious launch, with a game completely riddled with bugs and errors, where for many customers their experience was often completely ruined by all these problems.

I believe only recently (last month orso) it seems the game is largely without problems. That's 6 months orso after it launched. Ridiculous.

You'd think EA had learned their lesson after the horrible SimCity launch, but I guess they even exceeded that with BF4.

user1439414679d ago (Edited 679d ago )

No wonder they get voted the most hated company in the world, its typical of EA passing the blame over to DICE when it was them who FORCED DICE to release the game unfit for release just to keep with the release schedule. I think the ones who need to learn from this is EA and that is if the game is unfit for release hold it back and fix it BEFORE its released.

ScottyHoss678d ago

Somehow they didn't get it this year, time Warner Cable did. They almost threepeated

DarthZoolu678d ago

It won't happen again because I'm not buying the next one.

thehobbyist678d ago

ScottyHoss
Time Warner only won because they REMOVED EA from the running altogether lol

UltimateMaster678d ago

I brand Battlefield 4 itself as unacceptable.
I also brand the graphics of Battlefield Hardline as unacceptable.
If EA weren't own by investors; they would actually care for their customers.
Either way; if EA were to go under, the individual studios would survive.
We really need to have a new major 3rd party publisher; one that actually gives a damn about gamers.

IcedOmega13678d ago

I don't blame DICE I blame EA for sure, if they want to pump out games annually they need to go the Activision route and hire multiple developers to make the games i.e COD where one team works on one game while the other team works on the next years release. You cant expect that kind of quality without breaking your people they do have lives after all. and @ Ultimate Master WTH is up with the hardline graphics I had to uninstall it after about 15 minutes it was worse than CSGO

+ Show (2) more repliesLast reply 678d ago
PONTIAC08G8GT678d ago

As an "I'm sorry that BF4 launch was so terrible" they should sell the game for $40. Or give free Premium accounts to everyone that buys Hardline. Saying "I'm sorry" doesnt cut it when people spent $60 on BF4 and the game was unplayable and is still riddled with bugs months after the game has been launched. Not to mention Hardline isn't exactly a brand new, state of the art game. Its practically the same game, same shooting mechanics, just with a new setting, vehicles, and weapons.

IcedOmega13678d ago

They probably broke the freebie budget with all the free games they gave away with the broken Simcity launch. I got deadspace 3 for free when it was still selling for $50

danny818678d ago

after countless updates and being more than half a year after launch I cant finish the campaign. It still erases my saved file

PONTIAC08G8GT678d ago

I'm at a point in the campaign where I'm in the jail, and when I take the elevator up, all the enemies and character begin falling, non stop, shooting at each other. If you step back on elevator you fall and die. If you step towards enemies you fall and die. So I cant even play the campaign anymore.

badz149678d ago

Of course they will now admit they did wrong with BF4 because they want people to think that they are really sorry and believe that BF Hardline will be better. It's pure PR move to try to market their next game, nothing more!

I think gamers should vote with their wallet and stop being paying beta testers! Let's all send a message to EA and to all publishers for that matter, by making hardline the worst BF launch ever sales wise.

mogwaii678d ago

You do realise "orso" isnt an actual word dont you?
I personally had nary a problem with BF4, lucky i guess.

+ Show (2) more repliesLast reply 678d ago
Neixus679d ago

A friend of mine who works at Dice, told me their deadline is so tight, everyone are sweating their ass off..
Oh well, atleast Dice -tried- to finish the game before release, but EA has to ruin it by putting a stupid deadline.

I asked him about his thoughts about EA recently
''EA is nice for my money income, but not for everything else, so far the work enviroment seems more like a chore,stressful and whatsoever, than before were we could take our time and atleast soften up the edges on our product''

Damn you EA

Dirtnapstor678d ago

This is what I entirely suspected from the get go as to why it was released as was. Fortunately for me, I've never really had trouble SP or MP.

Mega24679d ago

No respect.... EA doesn't give a flying f**k about their studios, damaging DICE's reputation.

Activemessiah679d ago (Edited 679d ago )

EA: We're releasing BF4 for the console launch
DICE: But... but it's not ready..
EA: JUST DO IT! It looks ready, just patch it as always... idiots will still buy this.
*Launch turns to disaster*
EA: LOOK WHAT YOU'VE DONE, DICE!

djplonker679d ago (Edited 679d ago )

You forgot the major point

Ea: Get it ready before call of duty comes out

Flo-con679d ago

Is there actually any evidence that it's how it happened?

Mega24679d ago

Yeah, few of the Leads in DICE said the game wasn't ready, it would have been ready by march/april, but EA kept pressing them because they wanted the game out before Ghosts.

Razputin678d ago

Yes the former CEO John Ricitello sp* came out and said it.

When your CEO comes out and bashes you as a company. You've known you screwed up.

I run a clan that used to play Battlefield games. Now we are just playing random games.

I see no point in buying an EA game any time soon.

F4sterTh4nFTL679d ago (Edited 679d ago )

So it was DICE that forced DICE, BioWare and countless other great developers to release games early and compromise the quality and damage the flawless reputation of these developers in the process.

Mikefizzled679d ago

Wrong to blame DICE when EA would never of allowed for them to miss the release date. Yes Dice released a bad product but they where probably given a release date to work to a year in advance that arrogant EA would not have budged from.
Encouraging to see they are honest about their failings and not spinning it.