New Burnout, Skate on the way

EA Games president reveals "extension" of driving and skateboarding series in next fiscal year, commits long-term to Mass Effect, and says next Need for Speed will return to series' roots.

Another new franchise EA is prepping a sequel for is Mass Effect, which was announced for the PC today. From the very first time now EA-owned developer BioWare showed it off in 2005, the role-playing game franchise was touted as trilogy. EA Games president Frank Gibeau's presentation today suggested it may not end there, as he told analysts that it "will be a franchise for [EA] for a very long time." He also said that going forward, EA will take over publishing duties on the Mass Effect franchise from Microsoft Game Studios, which handled the game's initial release on the Xbox 360.