Joel Taveras writes, "If you can’t beat em, join em. That’s what the age-old adage says. It’s also what has been on the minds of many (if not all) game industry analys ts in regards to Nintendo spreading their reach and delivering their first-party goods to Apple’s iOS. Over the weekend a fake (and broken) app titled “Pokemon Yellow” somehow made it’s way through Apple’s alleged rigo rous approval process. Not only did it sell well.. but within hours it was standing strongly at the number 2 spot in the entire App Store. The app has since been pulled but onotore how quick and strong of an impact it made."